Teaser Released for Transmedia Film “2088” Dan Koelsch, November 21, 2012 SMI Entertainment’s 2088 is an inde sci-fi action movie written and directed by Steven Ilous, a visual effects supervisor for several big budget films. The studio released a trailer yesterday, and it looks pretty badass. SMI deals mainly in transmedia projects, so it will fun to see what they do for this film. Check out the trailer after the break. 2088 Teaser from Steven Ilous on Vimeo.Very little is known about the film, but below is what the studio’s website says about it.The Challenge: To produce, direct and write a transmedia sci-fi/drama property that will entice audiences from all around the world, allowing people to experience this story through multi-platform touch points. The Strategy: SMI utilizes online media, advertising and diverse marketing channels to build dedicated and loyal audiences that will anticipate the launch of “2088”. The Experience: Conceptualized by Steven Ilous, “2088” is a product of emerging technologies and their power to transform and showcase new narrative storytelling practices.There is no release date as of yet, but you can keep up with the process on the film’s Tumblr and Facebook, where this is also a plethora of concept art. Viral Marketing Viral Videos 2008SMI EntertainmentTrailer
Freddy Krueger Wants His MTV (Again!) March 23, 2010March 23, 2010Gather ’round kids. I have a story to tell you. You may not believe this, but a long, long time ago, there were these things called “Music Videos”, and they could be seen all around the world on a station called MTV. I know, I know, “shut up Scott! MTV… Read More
Puss In Boots is the Most Interesting Cat In The World September 12, 2011September 12, 2011Dreamworks Animation went meme on us with a video for Puss In Boots that parodies the popular Dos Equis commercial starring the Most Interesting Man In The World. Check out the video after the break. He doesn’t always drink milk, but when he does… Read More
Viral Marketing Kermit Duets with Tiffany Thornton In Holiday Music Video December 24, 2010Usually the YouTube videos from The Muppets are clever and entertaining, but it seems like they missed the mark in their latest video, which celebrates the holiday season. In it, Kermit the Frog sings a Christmas duet with Disney pop star Tiffany Thornton titled “I Believe”. This cross promotion within… Read More