Fox Wants You Join “The Following” Michael Lee, February 15, 2013 The Following, FOX drama starring Kevin Bacon and James Purefoy, is about a former FBI agent who gets tangled in a serial killer’s web of cult followers, which he amassed by using the world wide web. Obviously with a premise like that, viral websites would be created for audiences and fans to be a part of the fun. And that is what The Following’s tumblr site just does, it allows them to be a part of Dr. Joe Carroll’s network of killers who are obsessed with the “insanity of art” and making their murders into beautiful statements. Hit the jump to find out more. The site is a very strange look into the mind of Carroll and his followers. It describes itself as “a collection of information about Joe Carroll and a dangerous group of people he calls FrIENDS. ”You’ll notice a small menu above with names or characters. These are all allusions to Edgar Allen Poe’s works. Each name has specific elements and allusions to the author. Clicking on Prince Prospero – a character from The Masque of the Red Death -, you will see “Nevermore”, an image relating to A Tall Tale Heart.Some of these links are going be specifically tailored to those aspects of the character or aspects of the work. The Lady Ligeia link makes a reference to the large dark eyes, while Annabel Lee has references to The Raven, Nevermore, and sometimes the poem itself. Links include referential images, craigslist postings, Facebook messages, victims, profile pictures, videos, and much much more.It’s actually a pretty fun site. You get to see some of the characters in a whole new light, which could change your opinion on them. Be sure to check out all the links on the menu. Happy Following! Viral Marketing FoxThe Following
“Now You See Me” Creates A Viral Marketing Card Trick May 6, 2013The upcoming magician heist film, Now You See Me, has a new viral marketing trick up its sleeve. With the upcoming release of the star-studded thriller, they’ve launched a new viral campaign, where you find hidden cards on the internet to unlock special content. Find out after the break how… Read More
Trask Industries Celebrates Its 50th Anniversary In “Days of Future Past” Viral Campaign July 30, 2013July 30, 2013During San Diego Comic-Con, 20th Century Fox brought Trask Industries to the Gaslamp District to show off its Mark I Sentinel. Well, it’s head. Trask employees handed out placards inviting people to help the company celebrate its 50th anniversary by visiting their website. Once there, you could see the silhouette… Read More
Join the IMF Team With Two Interactive Websites for “Mission: Impossible – Ghost Protocol” December 24, 2011This is the first weekend that Mission: Impossible – Ghost Protocol is out in regular theaters, and if you haven’t had a chance to see, it’s definitely worth your money. You can read our full review here, but if you want to join IMF yourself, then we have two missions… Read More