Japanese Ads for “The Cabin in the Woods” Deemed Too Scary Dan Koelsch, March 9, 2013 Can you believe that the horror film The Cabin in the Woods was released in Japan only this weekend, almost a year after its US release? The marketing leading up to the film’s opening makes up for extreme delay a bit by being a little too effective. Hit the jump for details. Ads placed in major train stations in the Tokyo area had “originally showed a female figure covered in blood, banging on the glass and begging for passing commuters to save her”, according to Rocket News 24. This is relevant to the film, but I don’t want to spoil it for anyone. The ads were toned down by dulling the colors of the gore and blood after an advertising standards agency deemed them too scary. Below are images of the ads as they look now, and the ads will be up until Sunday. Cabin in the Woods is available on Blu-ray now. Viral Marketing Cabin in the Woods
Explore The Interactive Sheet Music From “A Late Quartet” February 10, 2013To celebrate the recent home release of A Late Quartet, 20th Century Fox has released an interactive piece of sheet music from Beethoven’s Opus 131, the piece featured in the film about members of a string quartet. Each of the seven movements are represented by music and a clip that… Read More
What Does $5 Get You? A Failed Ad Campaign February 25, 2012February 26, 2012Fiverr is a site where you can hire people to do anything for $5 (and up). Bullhead is the Best Foreign Language film Ocscar nominee. Recently, Badass Digest posted an ad on Fiverr to hire someone to put together an ad campaign for Bullhead, all for the low price of… Read More
They’re Here: NASA Knows Something September 29, 2010The official They’re Here Twitter points to a YouTube video of someone typing “YOUARENOTALONE@NASA.GOV” into the They’re Here website. The tags for the video include “ufo”, “sci fi movie”, “aliens”, and “flying saucer”. What does NASA know? Maybe we’ll find out on 10/10/10 or sooner. Until then, watch the video… Read More