New Character-Inspired Posters Released For New Season of “Arrested Development” David Weaver, April 11, 2013 Netflix and show creator Mitchell Hurwitz have been working on these upcoming new episodes for the return of Arrested Development for what seems like an eternity now, but with a scant few weeks left until we get reaquinted with the dysfunctional Bluth and Funke families, the show’s Facebook page has let loose some rather inspired pieces of art work to let us know the wait won’t be much longer. Check out these new character ‘influenced’ posters after the break.In a neat twist on the usual marketing tools we have become accustomed to, and in keeping with the wry sense of humor the legion of rabid fans know and love from the show, these new character posters don’t actually feature the characters/actors at all. Instead, what we get are some subtle and not so subtle nods to each character that represents their distinct and wildly outrageous personalities.From a credit card inside a block of ice for Lindsay Bluth (Portia De Rossi) and her incessant spending sprees, a banana and manager tag for George Michael’s (Michael Cera) frozen banana stand near Balboa island and Tobias Funke (David Cross) with both a coffee mug covered in some mysterious blue paint and a rather high cut pair of jean shorts, these are some really fun and inventive ways to get the hype machine running for an event over 8 years in the making. Have a look at the posters below and see if you can determine which character each represents. You can see the all new episodes for Arrested Development exclusively on Netflix Instant starting May 26th. Social Networks Viral Marketing Arrested DevelopmentMitchell HurtwitzNetflixStreaming
Tangled Viral Campaign and Film Review: Is This The Beginning or End of Disney Classics? November 28, 2010October 18, 2011Walt Disney said that “We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down new paths.” Disney has continued his idea with Tangled. Still, does that mean it is the end of Disney classic fairytales? Was the campaign an insult… Read More
“Star Trek Into Darkness” Viral Finally Launches, Only a Chosen Few Can Be The 1701 April 24, 2013April 24, 2013Last December, a link was hidden in the first Star Trek Into Darkness teaser trailer. It lead us to AreYouthe1701.com, to sign up for what many hoped would be a huge campaign centered on the USS Enterprise (1701 is the ship’s registration number), turned out to be a dud. Sitting… Read More
Play “The Hangover Part III” Giraffe Or Duck Video Game May 10, 2013May 10, 2013With the upcoming release of The Hangover Part III, a new video game has popped up online starring your favorite bearded goofball Alan and his newfound pet giraffe. It’s called Giraffe or Duck, and in the game you get to reenact one of the big comedy bits found in the… Read More