New Character-Inspired Posters Released For New Season of “Arrested Development” David Weaver, April 11, 2013 Netflix and show creator Mitchell Hurwitz have been working on these upcoming new episodes for the return of Arrested Development for what seems like an eternity now, but with a scant few weeks left until we get reaquinted with the dysfunctional Bluth and Funke families, the show’s Facebook page has let loose some rather inspired pieces of art work to let us know the wait won’t be much longer. Check out these new character ‘influenced’ posters after the break.In a neat twist on the usual marketing tools we have become accustomed to, and in keeping with the wry sense of humor the legion of rabid fans know and love from the show, these new character posters don’t actually feature the characters/actors at all. Instead, what we get are some subtle and not so subtle nods to each character that represents their distinct and wildly outrageous personalities.From a credit card inside a block of ice for Lindsay Bluth (Portia De Rossi) and her incessant spending sprees, a banana and manager tag for George Michael’s (Michael Cera) frozen banana stand near Balboa island and Tobias Funke (David Cross) with both a coffee mug covered in some mysterious blue paint and a rather high cut pair of jean shorts, these are some really fun and inventive ways to get the hype machine running for an event over 8 years in the making. Have a look at the posters below and see if you can determine which character each represents. You can see the all new episodes for Arrested Development exclusively on Netflix Instant starting May 26th. Social Networks Viral Marketing Arrested DevelopmentMitchell HurtwitzNetflixStreaming
‘Fast & Furious 6’ Tips Social Media Scale In Their Favor February 18, 2013Five Fast & Furious films later we are buckled up for a sixth one which is scheduled to hit theaters this memorial day. The Justin Lin-directed actioner stars Paul Walker, Vin Disel, Dwayne Johnson and more reprising their roles as car thieves and FBI agents who not only have hot… Read More
12 Days of Viral – DAY TWO December 14, 2009December 13, 2009On the second day of viral, my movie gave to me….. A Twitter account with the truth. The truth, the whole truth, and nothing but the truth. Well, maybe a little more. At least this seems to be the way to go with newer Twitter accounts. You can go back… Read More
“Total Recall” Viral Posters Seen On The Streets Of Hollywood June 10, 2012July 8, 2012There is no doubt that we will possess the technology to make your fantasies into reality, but for know, we must live that thought vicariously through the characters in Len Wiseman’s upcoming film, Total Recall. Now Sony has added a viral element to the film in hopes that it can… Read More