General Zod Has A Message For Earth in “Man of Steel” Viral Video; New Website Goes Live Caleb Hamilton, April 14, 2013April 14, 2013 This weekend’s Man of Steel viral event seems to have come to an end. Yesterday, the DSRW Project decoded a transmission that contained the message “YOU ARE NOT ALONE”. The Man of Steel official site, which had been counting down to an event by slowly revealing General Zod’s shield symbol has turned into a video message from the classic Superman villain. Check it out after the jump!In this clip, General Zod is sending a message to the people of Earth as well as Superman asking that they turn him over with in 24 hours or else he’ll destroy the planet. He sounds like Zod the Bounty Hunter more than General Zod. Check out the clip below:What if Kal-El does not surrender in 24 hours? How will we “suffer the consequences”?In related news, www.iwillfindhim.com has gone live with another countdown, in Kryptonian symbols. The countdown is for 48 hours and 48 minutes (Tuesday at 9 PM), even though General Zod said 24 hours. If there are any more updates, we’ll let you know. Be sure to check out the rest of coverage here.Man of Steel opens in theaters and IMAX on June 14th. ARGs & Campaigns Viral Marketing Viral Videos Man of SteelViral marketingWarner Bros
Tron Legacy Operative Phones Are Still In Play August 17, 2010Briefly: Tron Legacy really kicked off its viral campaign in February, when the Zero Hour website lead to coordinates in cities around the world, where players could pick up dead drop packages that included a pre-paid cell phone that lead to ANOTHER package that some other cool things inside. Now,… Read More
Details About The Awesome “The Guardians of the Galaxy” 17 Minute 3D IMAX Preview Screening [Updated With Extended Look Trailer] July 7, 2014July 7, 2014While everyone is salivating for the release of Guardians of the Galaxy on August 1st, a select few had a chance to see 17 minutes of the movie in preview screenings across the country. My screening in Toronto, Canada was packed, but featured no surprises beyond what was promised and a short… Read More
“Transformers: Age Of Extinction” Viral Marketing Wants To ‘Keep Earth Human’ May 22, 2014May 22, 2014Following the explosive second trailer for Michael Bay’s Transformers: Age Of Extinction, Paramount Pictures has unveiled their latest push for the Transformers Are Dangerous viral marketing campaign. The first aspects of the Transformers Are Dangerous viral marketing campaign was actually revealed in the first trailer back in March, when a… Read More