General Zod Has A Message For Earth in “Man of Steel” Viral Video; New Website Goes Live Caleb Hamilton, April 14, 2013April 14, 2013 This weekend’s Man of Steel viral event seems to have come to an end. Yesterday, the DSRW Project decoded a transmission that contained the message “YOU ARE NOT ALONE”. The Man of Steel official site, which had been counting down to an event by slowly revealing General Zod’s shield symbol has turned into a video message from the classic Superman villain. Check it out after the jump!In this clip, General Zod is sending a message to the people of Earth as well as Superman asking that they turn him over with in 24 hours or else he’ll destroy the planet. He sounds like Zod the Bounty Hunter more than General Zod. Check out the clip below:What if Kal-El does not surrender in 24 hours? How will we “suffer the consequences”?In related news, www.iwillfindhim.com has gone live with another countdown, in Kryptonian symbols. The countdown is for 48 hours and 48 minutes (Tuesday at 9 PM), even though General Zod said 24 hours. If there are any more updates, we’ll let you know. Be sure to check out the rest of coverage here.Man of Steel opens in theaters and IMAX on June 14th. ARGs & Campaigns Viral Marketing Viral Videos Man of SteelViral marketingWarner Bros
LOST Video Round-Up: Fan-Made and Official February 9, 2010February 9, 2010Everyone by now already knows I’m a huge fan of ABC’s LOST and all of the awesome fan-created content that we’ve gotten over the years. I’m also a fan of the Keyboard Cat, a silly YouTube video turned internet meme and later an internet phenomenon. It’s addition to any video… Read More
Vauxhall Crossed, A Real Life What IF? January 24, 2010January 24, 2010Wow! You don’t get to see this very often. Our friends at 4DFiction have found a blog about the implementation of a viral campaign for the film Vauxhall Crossed, a low budget film due to be released sometime this year. The blog lays out the purpose of the viral campaign as… Read More
Knight and Day Interactive Trailer Lets You Help Tom Cruise Fight Bad Guys June 18, 2010August 5, 2010I’ve been a little harsh on Tom Cruise lately. Well, technically I’ve been hard on his new film, Knight and Day, for its attempts at making viral videos. However, I do have to say that the film looks fantastic, and we’re just now starting to hear reviews that match that… Read More