General Zod Has A Message For Earth in “Man of Steel” Viral Video; New Website Goes Live Caleb Hamilton, April 14, 2013April 14, 2013 This weekend’s Man of Steel viral event seems to have come to an end. Yesterday, the DSRW Project decoded a transmission that contained the message “YOU ARE NOT ALONE”. The Man of Steel official site, which had been counting down to an event by slowly revealing General Zod’s shield symbol has turned into a video message from the classic Superman villain. Check it out after the jump!In this clip, General Zod is sending a message to the people of Earth as well as Superman asking that they turn him over with in 24 hours or else he’ll destroy the planet. He sounds like Zod the Bounty Hunter more than General Zod. Check out the clip below:What if Kal-El does not surrender in 24 hours? How will we “suffer the consequences”?In related news, www.iwillfindhim.com has gone live with another countdown, in Kryptonian symbols. The countdown is for 48 hours and 48 minutes (Tuesday at 9 PM), even though General Zod said 24 hours. If there are any more updates, we’ll let you know. Be sure to check out the rest of coverage here.Man of Steel opens in theaters and IMAX on June 14th. ARGs & Campaigns Viral Marketing Viral Videos Man of SteelViral marketingWarner Bros
A Shortened ‘Avengers’ Teaser Assembles On Yahoo! July 29, 2011In a surprising move, Paramount has released a condensed version of the final scene from Captain America: The First Avenger, along with a shortened cut of The Avengers teaser trailer that was shown following Captain America’s credits. While bootleg versions of the teaser have been circulating the net for a… Read More
Viral Video – Dirty Dancing 3: Capoeira Nights October 2, 2010September 12, 2011The fight/dance techniques of Capoeira are popular in Brazil and other places around the world, and in this fake trailer for Dirty Dancing 3: Capoeira Nights, the Dirty Dancing trilogy looks to bring the phenomenon to the states. Watch the Funny or Die video, starring Camilla Belle and Jesse Williams,… Read More
Viral Marketing – Why Only Movies? June 7, 2009July 6, 2010Viral marketing campaings have been staging an uprising ever since Cloverfield‘s viral. Some virals have been exceptional (The Dark Knight comes to mind), and others have been iffy (Watchmen). But why are movies the only form of entertainment using viral? Read More