Microsoft and Lionsgate Team Up for “The Hunger Games Explorer” Dan Koelsch, April 15, 2013 If you’re looking for a more interactive experience when it comes to The Hunger Games film series, then you’re in luck. In preparation for Catching Fire, Lionsgate and Microsoft have partnered to bring you The Hunger Games Explorer, an customizable hub for all things Panem. Get the details after the break. PC Mag has much of the details of this new endeavor, which is designed especially for touch screen tablets to show off Internet Explorer 10 and HTML5. The site is populated with the latest news on the film, as well a plethora of links to social media and other relevant websites. Even fans get some screen time thanks to smaller squares filling in the gaps. Check out the behind-the-scenes video below for more details on the promotional project.The Hunger Games: Catching Fire opens November 22nd. The site is bit overwhelming for my taste, but let us know what you think of it in the comments below. Viral Marketing The Hunger GamesThe Hunger Games: Catching Fire
Exclusive Crazies Comic Book Review February 17, 2010October 18, 2011Most films that have viral campaigns do so because there is so much backstory worth exploring, yet they cannot waste time (and pacing) in the film to flesh it all out. The Crazies falls into that category, as the events leading up to the outbreak are glossed over in favor… Read More
“Antiviral” Viral Site: Discover What Celebrity Viruses You Can Willingly Become Infected With August 11, 2012August 11, 2012As shown in this edition of trailers weekly, a new viral site for Antiviral has appeared, and if you saw the trailer for the film (which i suggest you do, because its just twisted) then it should give you a slight clue as to what this viral site could contain…. Read More
Create a LOST Fan Promo and Get On TV! March 2, 2010The series finale of ABC’s LOST is just over two months away, and the network is celebrating by letting you, the fans, create your own promo for the event. I’m sure you’ve seen plenty of YouTube videos made by fans by cutting together clips, and now those “artists” can get… Read More