Zach Braff Wants You To Help Make His Next “Garden State”-Style Film Christopher Moore, April 24, 2013 On the heels of the successful Veronica Mars Kickstarter campaign, Zach Braff has thrown his hat into the crowdsourcing ring with his next film project, Wish I Was Here. A film that would be a companion piece to his only directorial effort, Garden State. Find out more about the movie and how you can be a part of it after the break.After seeing how people rallied around the Veronica Mars campaign, Zach Braff thought Kickstarter might be a good avenue for his next directorial project, Wish I Was Here, a film based on a script he wrote last summer with his brother, Adam Braff. Braff went this crowdsourcing path because he felt the traditional way to finance a film involved having to sign away too much artistic control. Going the Kickstarter route would allow him to have final cut, make his own casting choices and use any locations he wants for the film. In fact, he hopes to shoot a portion of the film at the next Comic-Con due to a part in the script that involves “cosplay.”He sees the film as being in the same tone as Garden State. Instead of a guy trying to find his way in his 20’s, this film would focus more on a guy trying to find his way in his 30’s.The Kickstarter page gives a synopsis of the film’s story as follows:Wish I Was Here is the story of Aidan Bloom (played by me), a struggling actor, father and husband, who at 35 is still trying to find his identity; a purpose for his life. He and his wife are barely getting by financially and Aidan passes his time by fantasizing about being the great futuristic Space-Knight he’d always dreamed he’d be as a little kid.When his ailing father can no longer afford to pay for private school for his two kids (ages 5 and 12) and the only available public school is on its last legs, Aidan reluctantly agrees to attempt to home-school them.The result is some funny chaos, until Aidan decides to scrap the traditional academic curriculum and come up with his own. Through teaching them about life his way, Aidan gradually discovers some of the parts of himself he couldn’t find.Along with Braff’s involvement, the film will co-star his previous Garden State cohort, Jim Parsons(from Big Bang Theory,) and has a cameo by his Scrubs partner in crime, Donald Faison. Both Faison and Parsons can be seen in Braff’s hilarious Wish I Was Here Kickstarter campaign video. The current money tally for the film is below:You can check out more about the project and pledge money towards it on the official Kickstarter page. If you’re a big fan of Zach Braff, you can follow him on Twitter. Conventions Events News Viral Marketing Big Bang TheoryDonald FaisonGarden StateJim ParsonsKickstarterScrubsWish I Was HereZack Braff
Viral Video: “Transformers: Age Of Extinction” Shares Its Own Facebook Movie February 11, 2014February 11, 2014If you logged onto Facebook in the past few weeks, chances are you saw a friend post a Facebook movie, which encapsulated some of your best moments captured on Facebook. Now this was the celebrate the social media platform’s tenth birthday, and some turned there own Facebook movie into a… Read More
Not Like Mike: The Jordan-Utah Flash Fiasco December 11, 2009In what may be the first major viral marketing event in the history of sports (at least to my knowledge), the NBA Developmental League’s Utah Flash is reaping the success (and failure) of an elaborate campaign. Ryan Corazza has the scoop at ESPN. Apparently, Flash flans were under the assumption they were… Read More
DC Entertainment’s Film Strategy To Be Revealed Next Month December 23, 2009December 23, 2009We’ve talked many times on this site, including in our last podcast, about how Warner Bros needs to get their act together in regards to their movies based on DC Comics. Marvel Studios was created for the specific purpose of creating a cohesive film universe for the comic book company’s… Read More