Survive Earth’s Final Days And Apply Now To Choose An Ark In This “After Earth” Facebook App David Weaver, May 9, 2013April 15, 2015 M. Night Shyamalan’s latest feature film After Earth is just around the corner, and in order to prepare us for our journey into the stars racing from our dying world, we have been provided a recruitment program to enlist with. Find out if you have what it takes to join the 750,000 chosen survivors after the break.Hopeful recruits must first pass the Trium, a quick and efficient tool used to accurately assign duties and services to new recruits. Then the recruits are asked to choose one of 5 classes ranging from Chef to Arbiter. Finally, they must choose which Ark they will leave Earth on. Each Ark has a laid out flight plan that will lead them to their destination, Nova Prime. However, not each Ark is expected to make it, and the recruits must then decide using a number of hints which Ark will guide them safely through the stars.Once the Ark has been chosen, it is then up to the recruit to help bring on other team members that will hopefully add to the chances of making the trip. Recruiting other team members can be as simple as picking the right item to convince them to come aboard or by sheer brute force, the choice is yours. You can also recruit fellow Facebook friends to help your Ark reach its final destination and earn points to complete a number of challenges.Apply now at the After Earth: Project Next Generation site and go on a journey of your own.After Earth opens in theaters on May 31, 2013. Apps Viral Marketing After EarthAppFacebookM. Night ShyamalanViral marketing
ARGs & Campaigns Sons of Anarchy Celebrates Season 6 With Jax Daniels Whiskey November 6, 2014November 8, 2014That’s right, there are limited bottles of Sons of Anarchy JAX Daniel’s Editions of Gentleman Jack Tennessee Whiskey floating around for a campaign celebrating Season 6 out now DVD and Blu-Ray. These detailed beauties have etched on them some pretty snazzy homages the show and came encased in a SOA coffin. Take a… Read More
Win A $1 Million If You Throw 100 MPH At Disney’s “Million Dollar Arm” Pitching Contest April 22, 2014Million Dollar Arm is based on JB Bernstein’s travels to India to find new baseball talent in hopes of keeping his sport agency alive. In a country known more for the sport of Cricket than baseball, he found two exciting pitching prospects thanks in part to a reality show competition… Read More
Sherlock Holmes: Let 7-Eleven Be Your Watson November 17, 2009Warner Bros’s Sherlock Holmes is teaming up with 7-Eleven to not just bring you Holmes-themed Slurpees, but also to help you with the ARG. The stores are putting up banners and other point-of-purchase (POP) signs, along with using Holmes-ish taglines to promote their food. This is a pretty common practice,… Read More