Survive Earth’s Final Days And Apply Now To Choose An Ark In This “After Earth” Facebook App David Weaver, May 9, 2013April 15, 2015 M. Night Shyamalan’s latest feature film After Earth is just around the corner, and in order to prepare us for our journey into the stars racing from our dying world, we have been provided a recruitment program to enlist with. Find out if you have what it takes to join the 750,000 chosen survivors after the break.Hopeful recruits must first pass the Trium, a quick and efficient tool used to accurately assign duties and services to new recruits. Then the recruits are asked to choose one of 5 classes ranging from Chef to Arbiter. Finally, they must choose which Ark they will leave Earth on. Each Ark has a laid out flight plan that will lead them to their destination, Nova Prime. However, not each Ark is expected to make it, and the recruits must then decide using a number of hints which Ark will guide them safely through the stars.Once the Ark has been chosen, it is then up to the recruit to help bring on other team members that will hopefully add to the chances of making the trip. Recruiting other team members can be as simple as picking the right item to convince them to come aboard or by sheer brute force, the choice is yours. You can also recruit fellow Facebook friends to help your Ark reach its final destination and earn points to complete a number of challenges.Apply now at the After Earth: Project Next Generation site and go on a journey of your own.After Earth opens in theaters on May 31, 2013. Apps Viral Marketing After EarthAppFacebookM. Night ShyamalanViral marketing
Create Your Very Own ‘The LEGO Movie’ Sig Fig November 4, 2013November 4, 2013The LEGO Movie marketing campaign has taken a slight shift to the viral angle. We’ve previously posted a contest the film held where the winner would be a part of the film. Chances are if you are reading this post, you probably didn’t win, but the Warner Bros. team doesn’t… Read More
Super 8 Updates: Chat Icon Appears and Video Footage From Weirton Set October 9, 2010Today we have a small viral update and video footage of film production in action in Weirton, West Virginia for Super 8, the sci-fi film being produced by J.J. Abrams and Steven Spielberg. First, we have footage of Super 8 being shot on location from William Blakenship (via AICN). Then… Read More
A Few “Super 8″ Viral Updates: Picture of Minker’s Dad? December 18, 2010December 18, 2010Though our last mention of the viral turned out to be NOT part of the film’s campaign, it’s safe to say that this update does. Being that our friends at Super8News have been busy, we have a few updates that are happening in the Super 8 viral, all belonging to… Read More