The Abomination Featured in “Agents of S.H.I.E.L.D.” Viral Video Dan Koelsch, May 9, 2013May 9, 2013 A video is making the rounds today online, and is apparently be promoting Marvel’s new television show Agents of SHIELD (which is expected to have a full season pick up tomorrow). The 7 second clip seems to show events from a previous Marvel Studios film. Check it out after the break. The new show is set in the Marvel Cinematic Universe, so it’s not surprising that the above footage looks to be from the 2008 The Incredible Hulk. Specifically, it looks to show Hulk’s nemesis the Abomination during the climatic fight in Harlem, with the camera analyzing the hulking monster.The big “Rising Tide” watermark is a bit of a mystery, but Disney has bought the relevant (though currently not operational) domains WEARETHERISINGTIDE.COM, WHATISTHERISINGTIDE.COM, and THERISINGTIDEISHERE.NET. It doesn’t look to be a real organization or anything from Marvel comics, but there are rumors that it might be an opposing faction to SHIELD.We’ll keep you updated as we know more, since it looks like Disney might be trying a viral campaign for the new series. ARGs & Campaigns Viral Marketing Viral Videos ABCAgents of SHIELDDisneyMarvel
Human Preservation Project Puts You in a Comic at NYCC October 19, 2011October 19, 2011We haven’t reported on 5 Gum’s Human Preservation Project viral in a while. The last time we checked in, the third testing facility was getting ready to open. Since then, more mysterious packages have been delivered. Also, during the New York Comic-Con, the Human Preservation Project was present, putting test… Read More
Writer Damon Lindelof Talks About “Prometheus” Viral Campaign August 4, 2012August 4, 2012The Wall Street Journal has a really interesting interview with Prometheus writer Damon Lindelof about the film’s viral campaign. The campaign kicked off with the TED conference video and focused on Weyland Corp., the company funding the trip. WSJ’s interview focuses on the various viral videos put out, including ones… Read More
“The Hunger Games: MockingJay Part 1” Viral Site Profiles District Heroes June 19, 2014June 19, 2014The marketing for The Hunger Games film adaptations have been innovative, interactive, and most importantly have been fun. Between the two major viral websites: The Captiol Pn and Captiol Courture, and the massive fan signings and movie premieres, fans have always had access to being a part of the Hunger… Read More