Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

“Choose Your Own Adventure” To Become Multi-Platform Film Series From 20th Century Fox

Alex Gerage, June 12, 2013

CYOA-header

How much more would you enjoy a movie if you had the chance to determine how it ended? 20th Century Fox is banking on movie-goers jumping for the chance to feel that empowerment, as they are close to gaining the rights to the popular Choose Your Own Adventure book series. The young adult series, which allowed readers to choose which characters and plot points to follow over the course of a story, was first published in the mid 1970s and continued up until the turn of the century. Hit the jump for more information on how this property could be translated to the big screen and other media.

According to the Hollywood Reporter’s exclusive, 20th Century Fox will own all screen rights to the property, which includes over 180 titles. The report also says the studio hopes to create a “cross-platform four-quadrant action-adventure franchise” that will assumedly tell these stories across different digital platforms to incorporate the interactive elements of the format. I’m interested in what exactly that will entail, but I imagine we will see a greater push to incorporate video games, apps, viral videos, and websites as part of the overall “story,” and not just as a peripheral marketing component like it is in many cases now.

The news today shows that there seems to be a natural evolution at work that sees traditional forms of entertainment more actively incorporating today’s interactive technology platforms, resulting in increased consumer control over the content itself. Earlier this year we wrote about CBS’ Hawaii Five-0 offering viewers the chance to vote on Twitter the ending to one of their episodes as it aired. Replicating such behavior for a movie while sitting in a theater seems sacrilege, but I think 20th Century Fox’s overall goal to empower the viewer is similar.

Did you read any Choose Your Own Adventure books as a kid? Do you view this news as another desperate Hollywood gimmick, or a legitimate opportunity to enhance the viewer’s experience? Let us know in the comments below.

News 20th Century FoxCBSChoose Your Own Adventurecross-platformHawaii Five-0Hollywood Reporter

Post navigation

Previous post
Next post

Related Posts

Fassbender and McAvoy Answer Fans’ Questions In Latest “X-Perts”

May 21, 2011

While today’s biggest viral news concerns the awesome first look at Bane in 2012’s The Dark Knight Rises, this summer’s batch of films is hardly shying away from their own marketing efforts. It is hard to believe, but X-Men: First Class is two weeks from release, and their popular X-Perts…

Read More
News

The “Star Wars: Episode VII – The Force Awakens” Trailer With A Breakdown Of What We Saw

November 28, 2014November 28, 2014

  As a huge Star Wars fan, today’s reveal of the new trailer for Star Wars: Episode VII – The Force Awakens, J.J. Abrams‘ continuation of the sci-fi action saga, is beyond amazing in my opinion. I never knew in my lifetime I would ever see any sequels to the…

Read More

20th Century Fox Releases Avatar Script Online

January 13, 2010January 12, 2010

In what may be a preemptive move against script leaks, or simply another way of generating word of mouth heading into awards season, 20th Century Fox has released James Cameron’s script for Avatar. A great resource for film fans, SimplyScripts is reporting the Avatar script first appeared on Fox’s own site, but has…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2025 The Sometimes Weekly Publishing Company. All Rights Reserved.