The Onion Teases USA Network for Programming Similarities, Receives Twitter Response Alex Gerage, June 28, 2013June 28, 2013 USA Network is home to a number of popular television shows including Burn Notice, Psych, White Collar, and many more. The station takes pride in creating an eclectic cast of characters across a range of original, offbeat, programing. As with many popular things though, the satirical news source, The Onion, has found it appropriate to mock the network’s offerings in a way that only they can. Hit the jump to find out more, including why you should all be looking forward to watching Beach Law on your televisions soon.Earlier this week, The Onion posted a news segment about USA Network as part of their “Starfix” entertainment news service, which is a pitch-perfect rip-off of the likes of Extra and Entertainment Tonight. The segment reported, “The popular network will bring back all 90 of its current sun-soaked shows about spies or lawyers or something,” and brings to light just how similar the shows are when it comes to titles, locales, and main characters. Watch for yourself below:As with many stories published in The Onion, the video gained some traction on social media. Unlike many stories on The Onion though, the entity being made fun of, USA Network, caught wind of the video, and played along with the gag. Soon after the video was released, the network created a Twitter account for Beach Law, the faux USA show The Onion highlighted as a new addition to the network. They also included a poster for the series that perfectly encapsulates the network’s tone and show lineup.This summer, we’re making a splash with #BeachLawUSA, only on @USA_Network. @TheOnion http://t.co/7EEyGIdIia pic.twitter.com/YZww32HK2y— BeachLaw_USA (@BeachLaw_USA) June 26, 2013 Some of my favorite television shows are on USA Network, and the reasons The Onion pokes fun at it are the same reasons why I enjoy the network so much. I don’t know if we will see @BeachLaw_USA consistently updated in the future, or if the gag has run its course, but it is always fun to see a television network or large organization not only take satirical jabs in stride, but enter the public fray and join in on the joke.Thanks to the Huffington Post for the heads up. Social Networks Beach LawBurn NoticeHuffington PostPsychStarfixThe OnionTwitterUSA NetworkWhite Collar
Featured App: A Viral Campaign Contained in “Star Trek Into Darkness” App February 3, 2013February 2, 2013Paramount Digital Entertainment released its Star Trek Into Darkness mobile app this week on the Apple App Store and Google Play Store. Using new technology created by Qualcomm Labs, Inc., users will be able to unlock content from the film by participating in scavenger hunts and other real-world missions which… Read More
New “Pacific Rim” Viral Poster Teases Where Jaegers Get Fixed [Updated] April 9, 2013April 9, 2013Pacific Rim has released some effective online teasers over the last few months that have offered a glimpse at the epic scale of the film without revealing any plot points or surprises. The movie’s Facebook page was recently updated with another such tease, but instead of newscast screenshots of Kaiju… Read More
Funds Raised To Bring Robocop Statue to Detroit February 16, 2011Last week we told you about Detroit Mayor Dave Bing politely rejecting via Twitter the suggestion to build a Robocop statue in the Michigan capital. The story gained traction on the Interwebs, and now money has been raised to actually make it happen. Read More