Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

The Onion Teases USA Network for Programming Similarities, Receives Twitter Response

Alex Gerage, June 28, 2013June 28, 2013

beach-law-header

USA Network is home to a number of popular television shows including Burn Notice, Psych, White Collar, and many more. The station takes pride in creating an eclectic cast of characters across a range of original, offbeat, programing. As with many popular things though, the satirical news source, The Onion, has found it appropriate to mock the network’s offerings in a way that only they can. Hit the jump to find out more, including why you should all be looking forward to watching Beach Law on your televisions soon.

Earlier this week, The Onion posted a news segment about USA Network as part of their “Starfix” entertainment news service, which is a pitch-perfect rip-off of the likes of Extra and Entertainment Tonight. The segment reported, “The popular network will bring back all 90 of its current sun-soaked shows about spies or lawyers or something,” and brings to light just how similar the shows are when it comes to titles, locales, and main characters. Watch for yourself below:

As with many stories published in The Onion, the video gained some traction on social media. Unlike many stories on The Onion though, the entity being made fun of, USA Network, caught wind of the video, and played along with the gag. Soon after the video was released, the network created a Twitter account for Beach Law, the faux USA show The Onion highlighted as a new addition to the network. They also included a poster for the series that perfectly encapsulates the network’s tone and show lineup.

This summer, we’re making a splash with #BeachLawUSA, only on @USA_Network. @TheOnion http://t.co/7EEyGIdIia pic.twitter.com/YZww32HK2y

— BeachLaw_USA (@BeachLaw_USA) June 26, 2013

 

Some of my favorite television shows are on USA Network, and the reasons The Onion pokes fun at it are the same reasons why I enjoy the network so much. I don’t know if we will see @BeachLaw_USA consistently updated in the future, or if the gag has run its course, but it is always fun to see a television network or large organization not only take satirical jabs in stride, but enter the public fray and join in on the joke.

Thanks to the Huffington Post for the heads up.

Social Networks Beach LawBurn NoticeHuffington PostPsychStarfixThe OnionTwitterUSA NetworkWhite Collar

Post navigation

Previous post
Next post

Related Posts

“Avengers: Age Of Ultron” Wraps Production; Leaves Joss Whedon Wondering What He Should Do Next

August 7, 2014August 7, 2014

Directors, actors, and other production crew certainly have no problem promoting their film during the production process. Not only is it a great viral marketing method, but it also gives fans who are anticipating the film a rare behind-the-scenes look. Filming on Jurassic World recently wrapped production, with Colin Trevorrow…

Read More

Warner Bros. Announces “The Dark Knight Rises” Facebook Game and Partners with Chrysler for TV Commercial Contest

June 17, 2012June 17, 2012

We’re about a month away from the highly anticipated release of The Dark Knight Rises, the final chapter of Christopher Nolan’s Batman legend. So far, we haven’t had much of a viral campaign set in the world of the film. But being so close to the release date, Warner Bros….

Read More

“The Amazing Spider-Man” Viral Begins Twitter Scavenger Hunts

February 10, 2012March 21, 2012

When the theatrical trailer for The Amazing Spider-Man earlier this week, a hidden message was spotted toward the end. When plugged into a web address, a site was discovered with six video screens filled with static and the new film’s logo. Nobody had any clue what this was for…until tonight….

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2009-2026 MovieViral.com. The Sometimes Weekly Publishing Company.