Trask Industries Celebrates Its 50th Anniversary In “Days of Future Past” Viral Campaign Caleb Hamilton, July 30, 2013July 30, 2013 During San Diego Comic-Con, 20th Century Fox brought Trask Industries to the Gaslamp District to show off its Mark I Sentinel. Well, it’s head. Trask employees handed out placards inviting people to help the company celebrate its 50th anniversary by visiting their website. Once there, you could see the silhouette of a new Sentinel but not much else. Today, the website was updated with a lot more information about the company and its brand new Sentinel, the Mark X. More after the jump!“What have you been doing for the last 50 years?” That’s the question Trask Industries is asking the Human race, because they’ve been working their butts off to protect us! Protect us from what, exactly? Terrorists? Aliens? The Plague? Not exactly. Using the Sentinel Program and Mutant Detection Device, Trask Industries is trying to keep Humans human by identifying, containing and eliminating the X-Gene, which causes mutation.You can explore the Trask Industries website and learn more about the company and what they’re doing to keep the X-Gene at bay. You can also view some archival footage of Bolivar Trask (Peter Dinklage) and see some pictures of Sentinels in the field, protecting cities and even the President of the United States. But is Trask really trying to protect us? There’s bound to be some resistance to what they’re doing. Stay tuned to MovieViral for any updates!X-Men: Days of Future Past is in theaters May 23rd, 2014! ARGs & Campaigns Viral Marketing 20th Century FoxTrask IndustriesViral marketingX-Men: Days of Future Past
Did You Know Bangkok Dangerous Had a Viral Campaign? February 13, 2010February 13, 2010The 2008 film Bangkok Dangerous flew under most people’s radar when it was released (with a budget of $45 million, it only made $15 million at the box office). Most bloggers and film critics wrote off the Nicolas Cage action flick completely (it got a measly 9% on Rotten Tomatoes)…. Read More
“The Amazing Spider-Man” Dead Drops Found, Countdown Ends This Morning February 14, 2012March 21, 2012Yesterday we reported that there dead drops in various cities as part of Sony’s The Amazing Spider-Man viral campaign. Since all the items have now been collected, the viral website’s countdown is out in the open for everyone to see. Now what? Read More
Exclusive Interview: “They’re Here” Revealed (Audio) October 12, 2010October 15, 2010Now that the viral campaign for They’re Here has wrapped up, and the big secret is out of the bag, you may still have some questions. Hopefully we can help you answer them with an exclusive interview with one of the men behind the campaign. OneKind Movement Builder Martin Keane… Read More