Movie Blogs Receive Tasty “Teenage Mutant Ninja Turtle” Viral Marketing Trailer Promotion Michael Lee, March 27, 2014March 27, 2014 CinemaCon is nearing the tale end of its conference, and with so many studio panels pushing their upcoming tentpoles, it’s very likely that some studios will get writers and bloggers to fall in love with their movies with some viral marketing pitches.This morning some writers received a delicious wake up call as Paramount delivered pizzas to their doorstep. If you are a geek, you might know that these pizzas were given out to help promote the release of the new Teenage Mutant Ninja Turtles trailer. Hit the jump to see how the viral marketing promotion kicked off.Here is from Silas Lesnick from Comingsoon.net And here is another from Peter Sciretta from Slashfilm You may have noticed the TurtlesTrailer.com website marked at the top of the Pizza Hut pizza box. Typing this in would take you to the offical website where if you typed in the passcode “Ooze” you would see the official trailer.Opening in theaters on August 8, the Jonathan Liebesman-directed Teenage Mutant Ninja Turtles reboot stars Megan Fox, Pete Ploszek, Noel Fisher, Jeremy Howard, Alan Ritchson, Danny Woodburn, William Fichtner, Will Arnett, Whoopi Goldberg, and more. Michael Bay produced. ARGs & Campaigns Viral Marketing Viral News Alan RitchsonDanny WoodburnJeremy HowardJonathan LiebesmanMegan FoxMichael BayNoel FisherParamount PicturesPete PloszekTeenage Mutant Ninja TurtlesWhoopi GoldbergWill ArnettWilliam Fichtner
Alice: Photos and Video of the Takeover December 4, 2009This morning was the ‘White Rabbit Takeover’, where (among other things) people dressed like rabbits in suits and walked around New York City. Why, you ask? It was a promotional event for SyFy’s new original mini-series “Alice”, based of course on the famous “Alice in Wonderland”. Yesterday we posted pictures… Read More
Fan-made District 9 Sites September 13, 2009April 20, 2010UPDATE: Fookinprawns.net is now live! Just like I thought, it has a soundboard of Wikus and our favorite lines from the film (including alien speech). The site even has T-Shirts to buy, so check it out! What is the ultimate type of viral marketing? Getting fans to do the advertising… Read More
District 9: Six New Clips August 6, 2009August 6, 2009With only two weeks until District 9 opens, Sony has released two new TV spots as well as some new clips including interviews and a b-roll (seen below). You can check them all out over at Trailer Addict. The new TV spots are mostly cuts from footage we’ve already seen,… Read More