Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Become A Receiver With “The Giver” Interactive Contest

Sabina, May 9, 2014

The Giver

For the release of The Giver, The Weinstein company has rolled out an immersive viral campaign that takes fans to different platforms in order to reflect the themes of the movie. What’s super awesome about these sites is that they take social media and use it as a tool to engage their audience to participate in the world of the movie.

More on how you can enter and what you can win after the jump.

You actually start off with videos starring Jeff Bridges to inform you about each unique theme. Then you start a community profile that shows you tasks to complete within the periods theme. The most inspired posts are considered for prizes, the more you fulfill the bigger the prize. It’s anything from Spotify subscriptions to trips to Disneyworld (These represent happiness).

thegiver

Then in about two weeks you meet with Bridges for the next interactive meeting and theme. The experience is best when used in conjunction with Google Chrome as it’s speech recognition tech meshes with the questions The Giver asks and responds to (Limited as its to your ‘yes’ or ‘no’ questions).

With The Giver’s 16 week  challenge, fans can participate in a campaign that not only benefits the users but also a charity of their choice. Every winner gets a sum of money donated to a charity of their choice. So hop on, make a profile and most importantly get creative! Each task will include “training” and ask you to submit your own memories, showcase what the themes mean to you and of course spread the word about the film. You even can be featured to be a citizen of the week.

During the final two weeks of the campaign (The Ceremony), the top 10 point earner will be put to a vote for the Grand Prize as the “The Reciver” and they’ll take home $10,000 cash and that sum met as a donation to their charity.

Here are key links to get started:

Login, complete your profile and this week’s instructions. You will then be rewarded your SEED badge and be ready to join the Community.

The Giver Challenge: http://thegiverchallenge.com/
The Memory Deposit: http://thegivermemory.tumblr.com/
The Giver Experience: https://thegiverfilm.com/

 

ARGs & Campaigns Contests News Viral Marketing Jeff BridgesThe GiverThe Weinstein Company

Post navigation

Previous post
Next post

Related Posts

Watch Interactive Horror Short Film “6:14”

October 28, 2012

RIDES.tv is a new transmedia platform from Fourth Wall Studios that creates interactive stories stretching across online video, phone calls, text messages, email, and social media. Their latest in their Dark Wall horror series is called 6:14, which you can watch here. Watch the trailer and learn more after the…

Read More

“Prometheus” Viral: Weyland Industries Studies Noomi Rapace’s Face

May 16, 2012May 19, 2012

Amidst of all the spoilery Prometheus TV spots and trailers, there lies a viral campaign that is being used lightly but quite effectively. It all started off with the incredible Peter Weyland speech at TEDTALK 2023, but the last time we saw some real meaty viral activity was when Weyland…

Read More

Super 8 Viral Update: Audio Folder and New Print Out

September 12, 2010September 12, 2010

While the latest flare in the Super 8 viral campaign has been the updates to the Rocket Poppeteers website (along with the ice cream’s presence at Comic-Con), there’s still that pesky remote computer on Scariest Thing I Ever Saw (STIES). The PDP 11 computer now has a new print out…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.