Get A Rock-Hard Bod By Joining Dwayne “The Rock” Johnson’s ‘Team Hercules’ Campaign Caleb Hamilton, June 13, 2014June 13, 2014 Dwyane Johnson stars as the Greek mythological hero Hercules in Paramount’s upcoming film, Hercules. In order to get into shape, Johnson had to endure a grueling 20-week regimen which included a “crazy diet”. Many film fans may wonder what goes into getting ripped for a character like Hercules, well The Rock wants to tell you the secret to becoming a warrior. Paramount Pictures has launched #TeamHercules, a social media campaign designed to help people get motivated and active. More after the jump.To get started, you should follow Dwayne on Twitter, Facebook and Instagram. From those social media outlets, you’ll get access to workouts, diet information and motivational videos from The Rock himself! You can engage with other participants by using the #TeamHercules hashtag and discover other Tweets and photos. You’re also encouraged to submit your own photos and motivational messages as you follow the workouts and diet tips released over the course of the campaign. Check out Dwayne’s first video message below.Will you become a warrior and join #TeamHercules?Haunted by a sin from his past, Hercules (Dwayne Johnson) has become a mercenary. Along with five faithful companions, he travels ancient Greece selling his services for gold and using his legendary reputation to intimidate enemies. But when the benevolent ruler of Thrace and his daughter seek Hercules’ help to defeat a savage and terrifying warlord, Hercules finds that in order for good to triumph and justice to prevail… he must again become the hero he once was… he must embrace his own myth… he must be Hercules.Hercules is in theaters July 25th! News Social Networks Viral Marketing Viral Videos FacebookFitnessHerculesInstagramMGMParamountTeamHerculesTwitter
“Interstellar” Exhibit Makes World-Wide Debut at National Air & Space Museum October 30, 2014October 30, 2014When Christopher Nolan’s latest film, Interstellar, opens in 70mm IMAX at the Udvar-Hazy Center in Chantilly, VA., moviegoers will not only have the chance to be immersed in the world of the film, but they’ll get to have a chance to exclusively experience two of the space vessels from the film… Read More
See Inside Peoples’ Nightmares With “Twixt” Website July 22, 2013Francis Ford Coppola’s experimental film Twixt is out on Blu-ray and DVD tomorrow, and now you can get rare access inside real peoples’ nightmares and explore a chilling gallery of posts to Twitter, Tumblr and Instagram tagged with “#nightmare”. Visit www.twixtnightmares.com to experience the horrifying, and downright “twixted”, nightmare. Read More
Japanese Version of Lots-o-Huggin Bear Commercial April 27, 2010April 27, 2010Yesterday we showed you a viral video of a 1983 Lots-o-Huggin Bear TV Spot. Though unconfirmed, it looks to be the doing of Pixar themselves, as probably an attempt to promote the upcoming Toy Story 3. Now, another YouTube account has posted a Japanese commercial for the toy in the… Read More