Watch: “Dawn Of The Planet Of The Apes” Featurette Showcase WETA’s Incredible Technology Michael Lee, June 24, 2014June 24, 2014 With Dawn of the Planet of the Apes‘ release just a few weeks away, Fox is ramping up the marketing, which has been surprisingly subtle. Even with three trailers, some viral activity, a clip from the movie, and a panel at Wondercon, the marketing campaign hasn’t created as much noise as some of the other tentpoles. Not that there is anything wrong with that, in fact seeing Fox use this method increases my anticipation for the film.Now Fox has released a featurette for Dawn of the Planet of the Apes, which gives us a look at how WETA created the various apes. Using side-by-side clips of humans in mo-cap suits alongside the final product, we are able to see how WETA uses their signature visual technology, and the hours they put it to make sure every detail is just right. Hit the jump to see the full video.Part of the challenges of creating these apes, was doing things that were never done before in the first film. Creating wet fur, exterior shooting, old software vs new software, all of these things presented a challenge to WETA, and I can’t wait to see how they overcame them all.Thanks to IGN for posting the latest featurette.Directed by Matt Reeves, Dawn of the Planet of the Apes stars Jason Clarke, Keri Russell, Gary Oldman, Kodi Smit-McPhee, with motion capture performances by Andy Serkis and more. It opens in theaters on July 11.A growing nation of genetically evolved apes led by Caesar is threatened by a band of human survivors of the devastating virus unleashed a decade earlier. They reach a fragile peace, but it proves short-lived, as both sides are brought to the brink of a war that will determine who will emerge as Earth’s dominant species. News 20th Century FoxDawn of the Planet of the ApesMatt Reeves
Sony Wants YouTube To Take Down Popular Crowdfunded Film “Sintel” April 7, 2014April 7, 2014When a big and powerful movie studio as large as Sony Pictures sees their copyrighted material being used without their consent they will rightfully ask whatever video hosting website to take it down. But when they don’t own anything or their is no obvious copyright infringement it creates some what… Read More
Parks And Recreation Launches Its First Web Series, “April & Andy’s Road Trip” November 4, 2011November 4, 2011“Parks And Recreation” fans rejoice! The hi-jinks of April and Andy will continue in the new, web-exclusive “April & Andy’s Roadtrip”, brought to you in part by Volkswagon of America, Inc. To read more and be treated to the first short, hit the jump. Read More
Green Lantern Ad Reveals a Possible Viral May 6, 2011December 26, 2011While the second trailer for the Green Lantern was released yesterday, fans and audiences have yet to see anything that resembles an ad. In what may be its darkest hour, a viral campaign may be that glimmer of light the film needs to kick things off. Hit the jump to… Read More