Watch: “Dawn Of The Planet Of The Apes” Featurette Showcase WETA’s Incredible Technology Michael Lee, June 24, 2014June 24, 2014 With Dawn of the Planet of the Apes‘ release just a few weeks away, Fox is ramping up the marketing, which has been surprisingly subtle. Even with three trailers, some viral activity, a clip from the movie, and a panel at Wondercon, the marketing campaign hasn’t created as much noise as some of the other tentpoles. Not that there is anything wrong with that, in fact seeing Fox use this method increases my anticipation for the film.Now Fox has released a featurette for Dawn of the Planet of the Apes, which gives us a look at how WETA created the various apes. Using side-by-side clips of humans in mo-cap suits alongside the final product, we are able to see how WETA uses their signature visual technology, and the hours they put it to make sure every detail is just right. Hit the jump to see the full video.Part of the challenges of creating these apes, was doing things that were never done before in the first film. Creating wet fur, exterior shooting, old software vs new software, all of these things presented a challenge to WETA, and I can’t wait to see how they overcame them all.Thanks to IGN for posting the latest featurette.Directed by Matt Reeves, Dawn of the Planet of the Apes stars Jason Clarke, Keri Russell, Gary Oldman, Kodi Smit-McPhee, with motion capture performances by Andy Serkis and more. It opens in theaters on July 11.A growing nation of genetically evolved apes led by Caesar is threatened by a band of human survivors of the devastating virus unleashed a decade earlier. They reach a fragile peace, but it proves short-lived, as both sides are brought to the brink of a war that will determine who will emerge as Earth’s dominant species. News 20th Century FoxDawn of the Planet of the ApesMatt Reeves
News “TRON: Legacy” Roundtable Interviews With Writers Adam Horowitz and Eddy Kitsis, and Producer Justin Springer December 4, 2010December 6, 2010TRON: Legacy, Disney’s sequel to their cult hit of the 1980s will hit theaters in just a few days, and I got a chance to have a roundtable interview with the filmmakers to talk about the development of the film and how the viral marketing campaign played a factor. You… Read More
New Repo Men Director’s Cut Trailer March 10, 2010The Repo Men official website now has a Director’s Cut Red Band trailer. While Director’s Cuts are common in DVD releases of films, this is the first time I’ve ever heard of one for a trailer. You can definitely tell the difference between director Miguel Sapochnik’s take verses a marketing… Read More
Avatar News Roundup: Big Opening, 3D TV Prospects Improve, and a Real Pandora? December 21, 2009December 21, 2009With reports of Avatar‘s budget ranging from $230 to $500 million, the big question on everyone’s mind (at least in the blogosphere) has been whether the 20th Century Fox film could make back its money. Well, if the low-end guesses are accurate, then James Cameron and the gang can already… Read More