Seth MacFarlane To Donate $1 Million Towards “Reading Rainbow” Kickstarter Campaign Michael Lee, June 27, 2014June 27, 2014 We already know how the Reading Rainbow kickstarter campaign was able to accumulate the $1 million funds needed to relaunch the PBS series into a readily available scholarly program for the youth. In fact there were some really cool incentives for fans should they give larger amounts. But with the campaign drawing to a close in a few days, a new backer has emerged, and he will donate up to $1 millions, of his own money towards the program.That person is comedian Seth MacFarlane. Hit the jump to see how he is helping the Reading Rainbow Kickstarter campaign out.MacFarlane has agreed to match whatever comes in after the $4 million mark; Reading Rainbow has brought in over $4,119,000 so far. Although the $1 million goal has been met, Lavar Burton’s hopes to reach the $5 million target. So if it ends up earning that remaining $1 million, the campaign would have a $6 million total backing. Sounds great right? Head over to the official Reading Rainbow Kickstarter page to contribute to the campaign and earn whatever incentives are left.Here’s what Burton had to say:“With his help, we can make an even bigger difference for an entire generation of kids.” ARGs & Campaigns Viral Marketing Viral News KickstarterLaVar BurtonReading RainbowSeth MacFarlane
Japanese Ads for “The Cabin in the Woods” Deemed Too Scary March 9, 2013Can you believe that the horror film The Cabin in the Woods was released in Japan only this weekend, almost a year after its US release? The marketing leading up to the film’s opening makes up for extreme delay a bit by being a little too effective. Hit the jump… Read More
J.J. Abrams Puts You in the Action With “Action Movie FX” App December 25, 2011December 25, 2011Have you ever wished that your life was more like an action movie? Well, now you have the chance to take a step closer to that dream with the iTunes app Action Movie FX from Bad Robot Interactive, J.J. Abrams’ company. Take video with your iPhone, iPod Touch, or iPad… Read More
Viral Video Round Up: Iron Man 3, Cabin In The Woods, Art of the Steadicam, And More! March 10, 2013The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More