Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Seth MacFarlane To Donate $1 Million Towards “Reading Rainbow” Kickstarter Campaign

Michael Lee, June 27, 2014June 27, 2014

seth macfarlane reading rainbow kickstarter image

We already know how the Reading Rainbow kickstarter campaign was able to accumulate the $1 million funds needed to relaunch the PBS series into a readily available scholarly program for the youth. In fact there were some really cool incentives for fans should they give larger amounts. But with the campaign drawing to a close in a few days, a new backer has emerged, and he will donate up to $1 millions, of his own money towards the program.

That person is comedian Seth MacFarlane. Hit the jump to see how he is helping the Reading Rainbow Kickstarter campaign out.

MacFarlane has agreed to match whatever comes in after the $4 million mark; Reading Rainbow has brought in over $4,119,000 so far. Although the $1 million goal has been met, Lavar Burton’s hopes to reach the $5 million target. So if it ends up earning that remaining $1 million, the campaign would have a $6 million total backing. Sounds great right? Head over to the official Reading Rainbow Kickstarter page to contribute to the campaign and earn whatever incentives are left.

Here’s what Burton had to say:

“With his help, we can make an even bigger difference for an entire generation of kids.”

ARGs & Campaigns Viral Marketing Viral News KickstarterLaVar BurtonReading RainbowSeth MacFarlane

Post navigation

Previous post
Next post

Related Posts

Empire Releases Four Teaser Images For “The Adventures of Tintin: Secret of the Unicorn”

October 30, 2010

We finally have our first images from The Adventures of Tintin: Secret of the Unicorn. The film is still 14 months away from its release but the people at Empire has released four teaser images that shows us how detailed the motion capture movie will be. You can view these…

Read More

The Lost Underground Art Project

December 3, 2009

We haven’t talked much about ABC’s LOST here on MovieViral, but they really pioneered the new wave of television viral marketing. Usually this has been done traditionally with interactive ARGs and a narrative, but in August, comedian Paul Scheer joined in on the fun in an unusual way. Scheer’s involvement…

Read More

Viral Site Found For Possible Alien Invasion Film

September 2, 2010September 2, 2010

FirstShowing has found a website that looks to be part of a larger online promotion for a sci-fi film. Countdowns seem to be the trendy viral thing to do, as the site has a countdown to the displayed date of 10/10/10. With the omnious title “They’re Here”, this could get…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2009-2026 MovieViral.com. The Sometimes Weekly Publishing Company.