“Dawn Of The Planet Of The Apes” Featurette Puts A Decimated San Francisco Into Focus Michael Lee, July 1, 2014July 1, 2014 Following the WETA featurette and the three prequel viral videos, comes another Dawn of the Planet of the Apes featurette from the 20th Century Fox marketing team. The featurette takes a visit to the set of the film, which is set years after Rise in a San Francisco ravaged by time and the war between humans and the apes. What makes this set visit exciting is that, director Matt Reeves and and production designer James Chinlund talk about creating a world using practical sets. Even some of the cast get to chat about their experience working in the real world as opposed to working with a blue screen. Hit the jump to check out the latest Dawn of the Planet of the Apes featurette from 20th Century fox.Directed by Matt Reeves, Dawn of the Planet of the Apes stars Jason Clarke, Keri Russell, Gary Oldman, Kodi Smit-McPhee, with motion capture performances by Andy Serkis and more. It opens in theaters on July 11.A growing nation of genetically evolved apes led by Caesar is threatened by a band of human survivors of the devastating virus unleashed a decade earlier. They reach a fragile peace, but it proves short-lived, as both sides are brought to the brink of a war that will determine who will emerge as Earth’s dominant species. Viral Marketing 20th Century FoxDawn of the Planet of the Apes
Three New “Hunger Games” Viral Motion Posters February 11, 2012February 11, 2012We are a little under two months away from the release of the highly anticipated adaptation of The Hunger Games. We’ve been extensively covering the viral for this from top to bottom, making sure nothing was missed, and now we’ve got some very new updates to The Hunger Games Viral…. Read More
Potential Outbreak: James Cameron’s AVATAR June 16, 2009June 16, 2009Potential Outbreak is a weekly article of MovieViral concerning “possible” viral marketing of upcoming future films and what these films can use so they can be successful. Avatar is set to release in late December of this year (2009) but this film still has time to compose a timely and… Read More
Check Out Mike Relm’s Iron Man 2 TV Spot April 30, 2010April 30, 2010Earlier in the week, we mentioned how Jon Favreau saw DJ Mike Relm’s remix of the Iron Man 2 trailer and had brought it to Paramount’s attention. Relm ended up being tapped to make a TV Spot version of his remix, which includes a few milliseconds of new footage. Check… Read More