“Reading Rainbow” Kickstarter Ends Campaign With $5.4 Million Michael Lee, July 3, 2014July 2, 2014 Briefly: LaVar Burton‘s Reading Rainbow may have reached it’s $1 million goal in a day, but fans would keep backing the project for days and weeks until it reached its $5 million goal. And now that the 35-day campaign has come to an end, it’s time to count how backers donated to the project. We recently reported that Family Guy creator Seth MacFarlane promised to match every dollar donated to the campaign when it reached $4 million. That must given the campaign the extra push it needed to reach the $5 million goal, plus approximately $400K of interest.Mashable is reporting that the Reading Rainbow Kickstarter’s final numbers are $5.4 million. You can add another million that will be donated by MacFarline as promised, which would make it a grand total of $6.4 million. The campaign first started back on May 28, and as aforementioned, the project reached its $1 million target in a day. Then it reached $2 million on day two. ARGs & Campaigns Viral Marketing Viral News LaVar BurtonReading Rainbow
Viral News Viral Video: Barack Obama Is Luke Skywalker January 4, 2011We try not to get political here at MovieViral, but this clip from last night’s The Daily Show is too funny not to share. In it, Jon Stewart compares President Barack Obama to Star Wars‘ Luke Skywalker, after the President has had a rollercoaster public image while in office. Take… Read More
Viral Video Round Up: Joseph Gordon-Levitt, Space Jam, Star Wars, And More! November 20, 2011The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.Pages: 1 2 Read More
Three New “Hunger Games” Viral Motion Posters February 11, 2012February 11, 2012We are a little under two months away from the release of the highly anticipated adaptation of The Hunger Games. We’ve been extensively covering the viral for this from top to bottom, making sure nothing was missed, and now we’ve got some very new updates to The Hunger Games Viral…. Read More