Catch Up On The Latest “Gotham” News With Online Edition Of The “Chronicle” Alex Gerage, July 23, 2014July 23, 2014 It’s been while since we have covered a Batman-related viral website. And while we unfortunately are not reporting on the start of the viral marketing campaign for Batman v. Superman: Dawn of Justice, another major Batman property has offered up a tease for fans. The Gotham Chronicle, Bruce Wayne’s hometown newspaper, has just released its online edition, and those anticipating Fox’s upcoming Gotham television series will want to catch up on the news. Read on for more.Exploring the Gotham Chronicle website reveals 10 news stories that showcase the large cast of characters featured in the Gotham television series. The newspaper’s headlines range from “Brutality Charges Against GCPD Detective Dropped,” featuring a picture of Harvey Bullock, to “Feral Cat Population Out of Control,” which is a subtle nod to young Selina Kyle’s character. My favorite story is “Security Cam Reveals Dark Dealings at Mooney’s Bar,” which includes security camera footage of a very angry Oswald Cobblepot taking a cane to a poor Gothamite outside Fish Mooney’s club.Now, if you still prefer reading your news in print, you are in luck. The Hollywood Reporter is reporting 5,000 copies of the Gotham Chronicle‘s “first issue” will be distributed to fans during San Diego Comic-Con this weekend.I haven’t seen or heard anything thus far to temper my excitement for Gotham. The trailer and promotional clips released promise a dark and moody series that perfectly fits with the Batman universe. The Gotham Chronicle viral site does a great job reinforcing that tone, both in the design of the page, as well as in the content it offers to readers.Gotham premieres on Fox on Sept. 22. Will you watch? Let us know in the comments below. Viral Marketing Viral News BatmanBatman v. Superman: Dawn of JusticeDefaultFoxGothamGotham Chronicle
‘X-Men: Apocalypse’ Launches Early Viral Marketing Campaign September 24, 2014September 24, 2014It is never too early to start a marketing campaign for a film like X-Men: Apocalypse. And 20th Century Fox is starting some very early marketing promotion for the upcoming film, which will be directed by Byran Singer, by launching two new viral marketing websites. The film is actually no… Read More
Alan’s Insanity Expressed On New “The Hangover Part III” Tumblr April 17, 2013April 17, 2013While there have been some great tumblr sites that were used for some viral marketing campaigns, there are a few that feel like they are last ditch efforts from the digital marketing department. Take for instance the latest tumblr for The Hangover Part III, set up by the WB team…. Read More
Baz Luhrmann Wants To Share His Vision For “The Great Gatsby” With You Using The Gatsby Journal May 8, 2013Director Baz Luhrmann has decided to share his process in adapting the F. Scott Fitzgerald novel The Great Gatsby by compiling series of notes on the production through an online interactive journal called The Gatsby Journal. With plans to update on a weekly basis, the first bits of information provided… Read More