Watch James Franco Interview Actual Celeberties In Viral Marketing Campaign For “The Interview” Michael Lee, August 19, 2014August 19, 2014 A satire comedy like The Interview starring James Franco and Seth Rogen pretty much sets itself up for a fun viral marketing campaign, and now we are getting just that with a new faux interview hosted by Franco’s entertainment journalist character Dave Skylark. Titled “Dave Skylark’s Very Special VMA Special,” the faux interview actually is a promotion for MTV’s the Video Music Awards.Featuring VMA nominees and performers Nicki Minaj, Iggy Azalea, and Jason Derulo, the special has the stars subjecting themselves to the antics of the fictional celebrity tabloid TV show “Skylark Tonight.” The special includes Franco as Skylark and Rogen as producer Aaron Rapoport, grilling each interviewee about everything ranging from the benefits of being Australian, trying to bait one to singing one’s name, to the size of certain body parts hit the jump to see the entire interview.Get More: The VMA Interview: Nicki Minaj, Iggy Azalea and Jason Derulo featuring Dave Skylark, Full EpisodesIn the action-comedy The Interview, Skylark and Rapoport discover that North Korean leader Kim Jong-un is a fan of their show and they land an interview with him in an attempt to legitimize themselves as journalists. As Dave and Aaron prepare to travel to Pyongyang, their plans change when the CIA recruits them, perhaps the most unlikely candidates, to “take out” Kim Jong-un.Directed by Evan Goldberg, The Interview also stars Lizzy Caplan, Randall Park, and Timothy Simons. It opens on December 25, 2014, Christmas Day. ARGs & Campaigns Viral Marketing Viral News Viral Videos Evan Goldbergjames francoMTVSeth RogenSony PicturesThe Interview
Teaser For “Red State” Leads To Viral Sites December 23, 2010December 24, 2010When talk started up in regards to Kevin Smith’s horror film Red State, I was intrigued, especially being a fan of MOST of his work. Then again, none of his work included a horror film before, so it was up in the air. Recently, there has been a few posters… Read More
Stallone’s Explosive Expendables Interview on YouTube August 4, 2010May 12, 2011If you’ve been on YouTube since yesterday, you may have noticed the banner advertisement on the homepage for The Expendables. Specifically, it directs you to an “explosive” interview with director, writer, and star Sylvester Stallone that is on YouTube. However, what you see isn’t exactly what you get. Read More
“The Amazing Spider-Man 2” Viral Site Debuts New Footage And Another Countdown [Updated] January 1, 2014January 1, 2014Remember when we told you that The Amazing Spider-Man 2‘s newly updated viral site EnemiesUnite.com was counting down to something significant? Well it was all to celebrating the New Year. And to ring in 2014, Sony Pictures debuted new footage from the film, which focuses on Electro (Jamie Foxx) draining… Read More