Twitter To Beta Test New Marketing System Based On Movies-Related Tweets Michael Lee, September 29, 2014September 29, 2014 For press members that attend screenings, we normally tweet our reactions to the film we just saw on twitter. Depending on how bit the film is, a director, member of the cast, or even the studio itself might retweet it for more publicity and free marketing. Depending on your opinions of seeing ads on your favorite social media, you may or may not like the idea of seeing more advertisements on Twitter just for tweeting out something about your favorite film like Guardians of the Galaxy.That’s because Twitter has developed a new system that reads for tweets using certain keywords, and users will see targeted advertisements as a result of those said tweets. Hit the jump to see how this may affect you use Twitter.According to The Hollywood Reporter, Twitter will display ads depending on people who have been tweeting about films like Guardians of the Galaxy. After Twitter scans for these tweets, they will then display ads to those who are also talking about Guardians and those who are tweeting about related keywords such as Groot, Rocket Raccoon, and/or Star-Lord. The studio wouldn’t have to specify those words itself, just the movie title.Ads will also be targeted towards those movie titles, genres, character names, actors, and more.Twitter will be unveiling a beta system for films in the coming months. They are actually carrying out a similar system in place for TV.“Our recent research shows that Twitter is a major influence on movie choice. Not only are people hearing about new movies on Twitter, they are using it to make a decision about what to see, then sharing their experience with friends,” says Jeffrey Graham, Twitter’s global head of research. “The research highlighted just how many different opportunities there are for marketers to connect with this behavior on Twitter.” News Social Networks Twitter
‘Blackhat’ Trailer: Chris Hemsworth Is The Techological Guardian Of The Free WOrld September 25, 2014September 25, 2014It’s been a while since we’ve seen Michael Mann direct a feature film, in fact, the last one was 2009’s Public Enemies. Two years later he would act as producer for the Texas Killing Fields. But now he is back with a technological crime thriller, Blackhat. Mann’s artistic mix of… Read More
Funds Raised To Bring Robocop Statue to Detroit February 16, 2011Last week we told you about Detroit Mayor Dave Bing politely rejecting via Twitter the suggestion to build a Robocop statue in the Michigan capital. The story gained traction on the Interwebs, and now money has been raised to actually make it happen. Read More
Viral Video Round Up: Harold & Kumar, Zach Galifianakis, Drive, Brad Pitt, And More! November 6, 2011The Internet is full of viral videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, but today’s different: it’s Halloween. Check out the spookiest viral videos after the break.Pages: 1 2 Read More