“Jurassic World” Viral Site Reveals Countdown to Thanksgiving Caleb Hamilton, November 18, 2014November 18, 2014 Briefly: Yesterday, a viral site for the fictional company, Masrani Global, went online. It was quickly discovered that this was the start of an ARG for the highly anticipated Jurassic World. Within the website, there were several pages containing information about Masrani as well as the actual Jurassic World theme park. Clicking around, fans discovered yet another site – one for the theme park itself! Not much on it yet: a ticker with the latest park news, links to social media such as Facebook, Twitter and Instagram… OH! and a huge countdown clock, which at press time has 9 days, 7 hours and 13 minutes left – which is 9 PM on Thursday, November 27th! Will we have a Jurassic World teaser trailer to be thankful for on Thanksgiving? Find out when the countdown ends!Jurassic World opens in theaters on June 12th, 2015! ARGs & Campaigns Viral Marketing ARGCountdownJurassic WorldTrailerUniversal Pictures
Ridley Scott and Kevin MacDonald Teaming Up With YouTube To Make User-Generated ‘Life in a Day’ July 7, 2010Back in April, we reviewed the documentary 140 as part of our Newport Beach Film Festival coverage. The concept was to have 140 people film 140 seconds at the exact same time, in order to get a snapshot of the world at one moment. While the doc was made by… Read More
You Might See Warning Signs for “The Darkest Hour” December 1, 2011Summit Entertainment is hoping to replicate the success of Sony’s District 9 viral campaign by creating and supposedly posting warning signs for the alien monsters featured in the upcoming horror film The Darkest Hour. Check out all the signs, courtesy of First Showing, after the break. Read More
The Boondock Saints: 10 Year Anniversary December 23, 2009December 23, 2009They say the best form of viral is word of mouth. Long before money was spent on creating campaigns and websites, the best way to get people to know about your movie was to make a movie that people wanted to know about. A film that people wanted to talk… Read More