Universal Preempts Its Own Premiere, Releases “Jurassic World” Trailer Early Alex Gerage, November 25, 2014 The park is open—early! In a curious move, Universal Pictures has officially released the first full trailer for next summer’s Jurassic World two days before it’s heavily-promoted premiere during NFL football on Thanksgiving evening. Hit the jump to watch the trailer for yourself, and see why making a new dinosaur is probably not a good idea.You can watch the trailer below, which is complete with seemingly tamed raptors and a Seaworld-style dino aquatic tank:As for the reason why the Jurassic World trailer release was moved up, I think it might just have something to do with another major 2015 release that recently announced its own trailer premiere this Friday. While the move negates the purpose of the film’s viral marketing efforts so far (oddly, the trailer countdown is still running on the Jurassic World website), it’s ultimately a smart move on the part of Universal Pictures. Garner a couple extra days of buzz now and celebrate the trailer’s Thanksgiving premiere on primetime television, because come Friday, everyone will be talking about Star Wars: The Force Awakens.Jurassic World opens in theaters June 12, 2015. Viral Marketing Jurassic WorldStar Wars: The Force AwakensThanksgivingTrailerUniversal
Super 8 Viral Wraps Up June 15, 2011Tomorrow we’ll have our extensive recap and review of the Super 8 viral campaign, but before we can do that, there’s one more update to give. When we last left Josh Minker, son of alien liberator Dr. Woodward, he had possession of a testing device seen in the S8 Editing… Read More
Has “The Dark Knight Rises” Viral Campaign Begun? December 7, 2011Just a few hours after writing about how The Dark Knight Rises still had hope for a viral campaign, our wish may have come true. Two fake CIA documents have been sent out that that might be the start of the campaign. Get the details after the break. Read More
Predators Website Has New Features and Games June 30, 2010A while back, the Predators website debuted with the promise of interesting features. There has been some anticipation on exactly what these features were. Fortunately, two have been activated, and both are definitely not for anyone who doesn’t like highly NSFW images. Get ready to slash a site and loose… Read More