Kick-Ass: Live Facebook Interview With Director Matthew Vaughn; New iPhone App and Trailer Dan Koelsch, March 20, 2010 The theatrical release of Lionsgate’s Kick-Ass is less than a month away, and all the Internet promotions are starting to pour in. Director Matthew Vaughn is taking part in live interview on Facebook, there’s now an iPhone/iPod Touch App for the film, and we have a few new TV spots and even a new trailer. See all the goodness after the break. First off, next Tuesday (March 23rd) at 9am PST, Vaughn will be answering questions from Facebook users on the Kick-Ass Facebook fan page. You can submit your questions to the wall once you sign up as a fan. Hopefully we may get some glimpses into the potential sequel as well as what the production process was like. Lionsgate has also released an iPhone App called “Kick-A*s: Photobomb“, where you can take a photo from your library or camera roll and spruce it up to look like a superhero. The free App also has the movie’s trailer. Speaking of which, a new 60 second trailer has hit iTunes, and a few TV spots have popped up as well. Check out the trailer below and go to ComicBookMovie.com to see the TV spots. Movie Trailers – Movies Blog Kick-Ass opens nationwide April 16th. Viral Marketing AppiTunesKick-Ass
10 Worst Super Bowl Commercials Ever February 4, 2010February 4, 2010We talked the other day about how Super Bowl commercials are viral videos. In fact, they are probably the original viral videos. Before YouTube, Facebook, and any other sharing medium online, people would stand around the cooler the next day and talk about the ads that aired during the big… Read More
New Surrogates Featurette August 19, 2009August 19, 2009Take a look at this new video with Surrogates director Jonathan Mostow, as well as some of the cast, including Bruce Willis, as they discuss the joys of having a full head of hair and seeing the world from the comfort of your own home. Gives some glimpses into some… Read More
Effie Awards: HBO and CNN Win Gold, CBS Wins Silver June 10, 2010The Effie Awards, founded in 1968 by the American Marketing Association, recognize the most “effective advertising efforts” in the country. This year’s event was held on Tuesday night, and while most of the categories and winners were regular campaigns, a viral campaign and a few networks got onto the list. Read More