Salt: Day X Exists Mission 8, “Sniper”, Now Live Dan Koelsch, July 7, 2010 As we previously reported, Columbia Picture’s Salt, starring Angelina Jolie, has an interactive story you can participate in at their official website. Every week there is a new mission, and last week Salt needed you secretly take photographs of a Day X package. This week, your shooting skills are put to the test. For those catching up, the premise of the game is that Evelyn Salt (Jolie), a government agent, is on the run for being suspected of being a sleeper agent. Part of the terrorist plot called “Day X” is the awakening of these sleepers. Salt is trying to clear her name, and needs your help to do so. In the pre-game video for this week’s mission, you learn that the chess code was instructions for a Day X initiation meeting and you have to stop it by killing the participants, hopefully ending Day X for good. After you kill everyone, everything goes to hell. You find out the people you shot were actually your coworkers on the Day X Task Force, and now the agency is after you. They don’t know your identity yet, but with only one more mission to go, you’ll need to clear your name and find out why Salt had you kill those men. Don’t forget about the hidden codes for extra points! You should be able to figure each out from the mission reports and other items on your “desk”. I don’t want to give them away, so head on over to Unfiction if you wish to cheat. Salt, starring Angelina Jolie and Liev Schreiber, is directed by Phillip Noyce (Clear and Present Danger, The Saint) and written by Kurt Wimmer (The Thomas Crown Affair, Law Abiding Citizen) and Brian Helgeland (Conspiracy Theory, Robin Hood). See it in theaters on July 23rd. ARGs & Campaigns Viral Marketing Angelina JolieARGDay X ExistsSalt
Watch This: How it Should of Ended’s take on the ‘Avengers: Age of Ultron’ Teaser October 31, 2014October 31, 2014 By now you’ve seen Marvel’s chilling teaser trailer for Avengers: Age of Ultron (with “There are No Strings on Me” from Disney’s Pinocchio) . So of course the awesome crew over at How It Should Have Ended have taken that and ran with it, and the results are hilarious. Read More
What If: Jurassic Park February 3, 2012April 6, 2013It has been quite some time since we’ve done one of these! “What If” has been absent for two years, so I feel honored to be able to revive the series. The What If series asks the question, “what if a movie that didn’t have a viral marketing campaign, had…Pages: 1 2 Read More
“Kill Cam Live”: The First Interactive Social Networking Film October 31, 2011Inspired by the success of the Paranormal Activity franchise, up-and-coming director John Darko, has been working on a unique social horror project that follows a group of college students as they participate in an experiment to study the effects of solely communicating through social media…until something goes wrong. You can… Read More