The Last Exorcism Brings Scares On Chatroulette Dan Koelsch, August 19, 2010May 12, 2011 The Eli Roth-produced The Last Exorcism has had a small viral presence this summer leading up to its August 27th national release. Now, however, Lionsgate looks to be pushing the viral even more, this time on Chatroulette, the website that allows you to meet and talk to strangers. If you are unfortunate enough to come upon a pretty girl sitting in the dark, click away fast or you’ll get a fright like the people in the compilation video below. You can see more individual reactions on The Last Exorcism YouTube channel. I really like the idea, as it gets people involved in a very unusual way, and tries to bring some meaning and purpose to a social networking site that is known for just having guys showing their junk. Just the video is scary to me, so I can’t imagine actually seeing it first hand without any notice. Source: Very Aware Social Networks Viral Marketing Chat RouletteEli RothThe Last ExorcismThe Visionaire Group
Cookie Monster Campaigns to Host Saturday Night Live November 24, 2010After a social network campaign successfully got Betty White a hosting gig on NBC’s Saturday Night Live, it’s no surprise that a trend has caught on to get obscure actors to host SNL. But, what about characters? Sesame Street continues their trend of cultural-savvy videos with an audition tape of… Read More
“Kill Cam Live”: The First Interactive Social Networking Film October 31, 2011Inspired by the success of the Paranormal Activity franchise, up-and-coming director John Darko, has been working on a unique social horror project that follows a group of college students as they participate in an experiment to study the effects of solely communicating through social media…until something goes wrong. You can… Read More
“Star Trek Into Darkness” Viral Campaign Wants Your Original Artwork! May 9, 2013May 9, 2013Briefly: We’ve been following the lackluster Star Trek Into Darkness Are You The 1701 campaign quite closely since it went live last week. The first “mission” was to submit pictures to Instagram and videos to Vine that were inspired by Star Trek or “the future.” 1701 fans were rewarded with… Read More