Community To Have Twitter Episode Before Season Premiere Dan Koelsch, September 23, 2010September 26, 2010 Community‘s second season starts tonight on NBC, but the tech-savvy network is kicking things off a bit early. While the show starts at 8pm (7pm Central), NBC will do a “Twittersode” at 7pm. Get the details after the break. Back in January we told you how NBC had set up Twitter accounts for some of the characters of Community. Now they are finally being used for something interesting. You can follow the events of Twitter episode at NBC.com or by following the official Twitter list of Community characters. The concept will be that over the course of the hour (leading up to the Season 2 premiere), the characters will interact in a way that tells a full story. This should be an interesting experiment. Below is what NBC has to say about the viral plan. Welcome to the exclusive Community Twittersode, where your favorite study group gears up for their second year at Greendale Community College and prepares for their first class, Anthropology. So get in on the action and don’t forget to retweet and use the #NBCCommunity hashtag!Check out the live Twittersode happening Thursday, 9/23 at 7pm EST/4pm PST! Source: /Film Social Networks Viral Marketing CommunityNBCTwitter
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Mark of the Spider-Man Viral Continues With Tagging Events Around Country, New York and Phoenix Tonight February 17, 2012March 21, 2012The new The Amazing Spider-Man viral campaign, Mark of the Spider-Man, continued over the course of the past few days; following on from the operative hunts in 6 cities on Tuesday, the 30 selected ‘operatives’ who were successful, have received instructions via phone to meet up in certain places in their specific cities…. Read More
Movie Rights For “Dead Island” Goes From Sold To Not Sold February 21, 2011February 21, 2011The movie blogs erupted when it was reported that Sean Daniel, movie producer of 20 years, purchased the rights to produce Dead Island after the announcement trailer went viral. This reaction might of caused some confusion for the game’s publisher Deep Silver, because they never sold the rights to anyone… Read More