Mysterious Harry Potter Website Teases J.K. Rowling’s Equally Mysterious Announcement Dan Koelsch, June 17, 2011 Briefly: J.K. Rowling, author of the Harry Potter novels, is expected to make a Potter-related announcement on June 23rd, and it has to do with Pottermore.com. The website just has a “coming soon” page, but it does link to a YouTube countdown to the announcement. There’s also a Twitter account, though none of these give us much hints as to what Rowling is announcing. All we know is that it isn’t another book, and Warner Bros., the studio behind the Potter films, has their name on the site. What do you think the announcement is for? Viral Marketing Harry Potter
“Dawn Of The Planet Of The Apes” Featurette Puts A Decimated San Francisco Into Focus July 1, 2014July 1, 2014Following the WETA featurette and the three prequel viral videos, comes another Dawn of the Planet of the Apes featurette from the 20th Century Fox marketing team. The featurette takes a visit to the set of the film, which is set years after Rise in a San Francisco ravaged by… Read More
AMC’s Mad Men and Breaking Bad Characters Have Twitters! June 20, 2010June 20, 2010AMC (American Movie Channel) has become a powerhouse of a TV channel with their award winning shows Mad Men and Breaking Bad. Both critically acclaimed and arguably some of the best shows on TV not only now, but in a long time and with their extensive fan bases, it’s no surprise AMC reached… Read More
The Boondock Saints: Viral Made Simple February 9, 2010February 9, 2010Back in December, I wrote an article discussing the old school word of mouth viral for the film The Boondock Saints, and how it was relying strictly on how bad it’s fans wanted to see the first film in the theaters. No flashy gimmicks. No websites with secret passwords (although… Read More
It’s more likely to be a mini-series of Harry Potter in between the end of the book and the epilouge.