Mysterious Harry Potter Website Teases J.K. Rowling’s Equally Mysterious Announcement Dan Koelsch, June 17, 2011 Briefly: J.K. Rowling, author of the Harry Potter novels, is expected to make a Potter-related announcement on June 23rd, and it has to do with Pottermore.com. The website just has a “coming soon” page, but it does link to a YouTube countdown to the announcement. There’s also a Twitter account, though none of these give us much hints as to what Rowling is announcing. All we know is that it isn’t another book, and Warner Bros., the studio behind the Potter films, has their name on the site. What do you think the announcement is for? Viral Marketing Harry Potter
USA Network Creates Interactive Game Ad for iPad Websites January 29, 2011The iPad is a great platform for innovation, and one thing that really needs innovation is online advertising. USA Network stepped up its game by creating an interactive iPad-only web banner for The New York Times homepage. The ad, created by Glow Interactive, lets the user play a deciphering game… Read More
Aliens and Bugs – District 9 Pest Control July 22, 2009So IGN Movies has a nice little video clip of a doctor describing his findings on the non-humans. Check it out after the jump! So it appears that they are starting to have more bug-like qualities, as if their faces weren’t enough. First, we find out that they are solid… Read More
Viral Marketing – Why Only Movies? June 7, 2009July 6, 2010Viral marketing campaings have been staging an uprising ever since Cloverfield‘s viral. Some virals have been exceptional (The Dark Knight comes to mind), and others have been iffy (Watchmen). But why are movies the only form of entertainment using viral? Read More
It’s more likely to be a mini-series of Harry Potter in between the end of the book and the epilouge.