“Super 8” Deleted Scene Features Rocket Poppeteers Dan Koelsch, June 27, 2011 We know that the Rocket Poppeteers side of the Super 8 viral campaign has a sponsoring tie-in with 7-Eleven. What we didn’t know is that the partnership originally made its way into the film itself. After the break, check out a deleted scene from Super 8 that has the kids going into a 7-Eleven early in the film. You’ll see a cardboard cutout of Rocket Poppeteers spokesman Captain Cooper and a sign on the wall featuring the ice cream treat.Source: /Film ARGs & Campaigns Viral Marketing Viral Videos Rocket PoppeteersSuper 8Viral video
12 Days of Viral – DAY EIGHT December 20, 2009December 20, 2009On the eighth day of viral, my movie gave to me….. Contests and winnings Not too many virals are going this route, but when they do, the response is overwhelming. 2012 in fact had a couple of contests rolled into one campaign. First they had the ambassadors program. A simple… Read More
Big Tron Legacy Update: Many Viral Sites, Countdown for Space Paranoids Online April 29, 2010October 18, 2011There has been an explosion of viral sites for Disney’s Tron Legacy lately, and thanks to Firstshowing, we are able to connect them together to make sense of it all. Try to follow the full story after the break. Read More
Fan Made Work Viral Video: 250 Movie Introductions December 10, 2010/Film found a nice mash-up video that has 250 introductions for characters, group, and things (i.e. Robocop‘s ED 209). It’s almost 10 minutes long, but it’s definitely worth a look, especially if you never realized how often characters introduce themselves. The video was made by someone calling themselves Exophrine, and… Read More