Early Signs Of Viral At 2011 Comic-Con Scott Caldwell, July 20, 2011April 25, 2013 With Comic-Con 2011, literally, just underway, and it’s only preview night, signs of viral marketing are already rearing their pretty heads. With the likes of viral past, including The Dark Knight, Tron Legacy, and District 9, we can now welcome the films of Elysium, and a possible start of The Amazing Spider-Man to the mix. As we’ve mentioned, we already know that The Avengers will be here, but take a look at what has already made it’s presence. Today is the official start of Comic-Con, and with no delay, comes viral marketing at its best, and to the masses. Since it’s still fairly fresh, this will be brief, but please, stay tuned, because you know this stuff will be coming at us fast.First off being the quickest to start, is the return to viral marketing for the highly anticipated follow up film from Neill Blomkamp, who we all know made an amazing intro with his feature film District 9. He now is back to work with the star of that film, Sharlto Copley, as well as Matt Damon and Jodie Foster, and while much is still unknown of the film, the recruitment video offered up on the site is a glimpse into what we just may see when the film comes out……….in 2013. Thanks to ComingSoon for the update (and the photo).ArmadyneThe second piece, while it may lead to nothing, comes from our pals at FusedFilm. Kevin has sent a tweet with his new badge from a company called Oscorp, which many of you know is the company that is run by Norman Osborn, who’s alter ego goes by the name of Green Goblin. Of course you know where he belongs.You know there will be more, so stay tuned! ARGs & Campaigns Comic-Con Conventions Events News Viral Marketing Viral News Comic-ConElysiumGreen GoblinNeill BlomKampSharlto CopleySpider-ManSpiderman
Iron Man 2: Audi-Tony Stark Innovation Challenge and Whiplash Online Game April 28, 2010Want to be Whiplash from Iron Man 2, but you aren’t a Russian genius, nor do you have $60 to plop down on the game? You’re in luck, thanks to the Iron Man 2 UK site (which is increasing becoming better than the US version). But wait. What if you… Read More
“How To Train Your Dragon 2” Director Dean DeBlois and Star Jay Baruchel Talk Hiccup’s Journey, New Dragons, TV Series, Cate Blanchett, And More April 21, 2014April 20, 2014WonderCon 2014 was filled with so many wonderful and wonderous things. It’s practically in the name. So a film like How To Train Your Dragon 2, the sequel to the 2010 animated hit of the same name, would fit right in for a convention like this one. We were invited… Read More
“Monsters University” Interview: Billy Crystal & John Goodman’s Return To Pixar, Mike & Sully’s Friendship, And Ditching School June 14, 2013June 14, 2013Despite their differences in stature, scaring ability, and school work ethic, the Mike Wazowski (voiced by Billy Crystal) and James P. “Sulley” Sullivan (voiced by John Goodman) have a lot more in common than they think. Monsters University, Pixar’s first prequel, centers on Pixar’s two favorite monsters’ academic years and… Read More