Mark of the Spider-Man Viral Event Happens Tomorrow! Caleb Hamilton, February 13, 2012March 21, 2012 When we left off, a twitter account for The Amazing Spider-Man‘s viral campaign had been created and tweeted out coordinates for dead drops in several U.S. cities. Thanks to a comment left by a reader, we now know what the next step in this campaign. Countdowns were discovered, but you had to follow some pretty confusing clues to unlock them. Find out how after the jump.It was discovered from a clue hidden in a newspaper clipping from Peter’s backpack,that a new page on markofthespider-man.com could be found at /prepare. There you can see a series of grids which if you scroll through them, and click them as ordered there on the main site (counting from left to right and from up to down, the steps are 1-6-4-2-5-3-2-4-5-3-2-1-6-3-6-2-1-4-2-5), you’ll unlock the countdowns for six U.S. cities, which end tomorrow, February 14th.What exactly is happening tomorrow around the country is unknown, but we’ll keep you up to date here at MovieViral! Thanks to EleOcho for the update!Catch The Amazing Spider-Man 3D in theaters and IMAX July 3rd! ARGs & Campaigns Viral Marketing Columbia PicturesCountdownMark of the Spider-ManSony PicturesThe Amazing Spider-Man
Warner Bros. Announces “The Dark Knight Rises” Facebook Game and Partners with Chrysler for TV Commercial Contest June 17, 2012June 17, 2012We’re about a month away from the highly anticipated release of The Dark Knight Rises, the final chapter of Christopher Nolan’s Batman legend. So far, we haven’t had much of a viral campaign set in the world of the film. But being so close to the release date, Warner Bros…. Read More
“The Optimist” Explores Walt’s Haunts & Connections To Brad Bird’s “Tomorrowland” July 30, 2013July 30, 2013Just a few days after Comic-Con kicked off, The Optimist, a viral campaign for Brad Bird’s Tomorrowland, was launched. Little was known about the actual ARG, and since it’s debut earlier this July, fans and players have been combing through the site in hopes of finding another clue to the… Read More
“Real Steel” Starts a Viral Campaign March 15, 2011June 16, 2011Promotions for Walt Disney Pictures’ upcoming rock em’ sock em’ robots film Real Steel has been quiet as of late. Perhaps one of the reasons why is that rather than releasing clips or a new trailer the studio has gone forward with a viral marketing campaign. Marketing has started at… Read More