“Prometheus” Takes Over Ghost Station in Paris Dan Koelsch, May 17, 2012May 17, 2012 Here’s something a little different done by 20th Century Fox for the international release of Ridley Scott’s Prometheus. Our friend Anton Volkov has tipped us off to an abandoned metro station in Paris that has been transformed to look like the mysterious cave we’ve seen in the film’s trailers. Get the details after the break. If you are traveling on Metro line 9, you can see the transformed The Saint-Martin station, closed since 1939. It’s made to look like the cave that the crew of the Prometheus find, and it includes the large stone head featured prominently in the film’s advertising, as well as the pods that mimic the eggs from the Alien series (Prometheus is an unofficial prequel to the series). The location is even pinpointed on the Metro’s maps. Below are some photos (click for full size) and a video I found that includes a pretty odd ending. Check out our Prometheus Hub for coverage of the film’s viral campaign, and be sure to see the film when it opens in theaters on June 8th.Additional Sources: Averblog & Minutebuzz Viral Marketing Prometheus
Nike Finally Takes Us “Back to the Future” September 7, 2011Remember those cool, self-lacing shoes Marty McFly wore in Robert Zemeckis’ 1989 follow up to Back to the Future? At the time, they were purely product placement and special effects, but fanboys and girls everywhere have been wanting to own a pair for 22 years. Nike never had plans to… Read More
Social Networks Star Wars And Marvel Geek It Out On Twitter January 23, 2014January 23, 2014Forget the talk about Batman versus Superman. The big rivalry happening this week is between Star Wars and Marvel via their Twitter accounts. What started as an “AskStarWars” Twitter event turned into a hilarious back and forth ribbing between the two brands. Even Iron Man jumped into the fray. Check… Read More
Tron Legacy Sequel Already In Production April 7, 2010June 6, 2010A lot of people are excited for Tron Legacy to come out in December, especially with the intricate viral campaign that is already going on. Both fans of the original Tron and new fans introduced to the film via the Internet or DVD are anticipating the movie’s release. We are… Read More
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