Two New “The Dark Knight Rises” Posters! Caleb Hamilton, July 5, 2012July 5, 2012 We are now about two weeks away from the epic conclusion of the Dark Knight Legend and the marketing machine seems to be working overtime. We recently told you about an online game called The Fire Rises in which you play as a member of Bane’s army. Well it got an update this week and two new looting locations became available. The game designers snuck in a little easter egg into one of the locations. Get a look at that and the official IMAX poster after the jump!In the new The Fire Rises update, you can now loot the Oil Refinery and the Chemical Factory. As you play through these two levels, you may notice a billboard in each. Be sure to click on them to get higher quality versions. One we’ve seen before, but the newest one we have below. The art work seems to highlight the militaristic takeover of Gotham by Bane.The next poster was revealed on Facebook and is the official IMAX poster for the film. Personally, this is my favorite of all the posters released. The art here shows you the epic scale of this movie and shows Gotham in flames. Perhaps this is hinting at the League of Shadows and Ra’s Al Ghul returning to finish the job from Batman Begins?Which poster is your favorite? Let us know in the comments!The Dark Knight Rises in theaters and IMAX on July 20th! Viral Marketing Viral News FacebookimaxPostersThe Dark Knight RisesThe Fire RisesViral marketing
Check Out This “Brave” Commercial For Witch’s Magical Mystery Brew June 10, 2012Disney has made a habit lately out of creating fake commercials and other viral videos to promote their animated films. We’ve most recently seen it with Tangled, and now they are back at it again with Pixar’s Brave. Learn how you can get “Witch’s Magical Mystery Brew” after the jump. Read More
3 New Posters for The Crazies January 11, 2010Nothing says your town is screwed quite like an infected auto mechanic. Thanks to a post from Arrow in the Head, we have some great posters that promote the film, and in addition, they promote the viral. Ogden Marsh, as we all know is the setting for the movie, as… Read More
Trayvon Martin Case Affects Marketing For Fox’s “Neighborhood Watch” March 28, 2012March 28, 2012You might not think that the public discourse on the Trayvon Martin shooting would have much impact on Hollywood, but there has been an unexpected result. 20th Century Fox has had to change their marketing for their upcoming sci-fi comedy Neighborhood Watch. Get the details after the jump. Read More