‘The Bourne Legacy’ Viral Has You In Their Sights Michael Lee, July 16, 2012July 18, 2012 The Bourne Legacy is Universal Pictures’ so-called sequel/reboot to the Bourne franchise. It continues the Bourne legacy (sequel part) and uses new chracters (reboot part). Now you may have heard of a little convention they hold in San Diego called the San Diego Comic-Con. Well Universal had a little viral going on during that convention involving texting and posters. Check it out below.Now this means that the posters are unavailable, but the posters are still worth a look. 200 individuals who texted to a super secret number were given information that revealed a location on where to find and receive the sniper scope poster. The crosshairs seem to have a fix location that presumably could be where Aaron Cross is.Directed by Tony Gilroy, The Bourne Legacy stars Jeremy Renner was Aaron Cross, who must find why the government is hunting him down and wanting to kill him. The film also stars Rachel Weisz, Edward Norton, and more. The Bourne Leagcy opens in theaters on August 10th. Comic-Con Conventions Events Viral Marketing Comic-ConThe Bourne LegacyUniversal Pictures
Comic-Con Has a “Paranormal Activity” Viral July 22, 2011July 22, 2011While Dan is on the Comic-Con front lines, battling every Storm Trooper, Superman, and fantasy geek and taking home Slave Leias as his prize, I am here giving out all the help that I can for news that is happening outside sunny San Diego. For instance, a small viral campaign… Read More
Mouth-Taped-Shut.com: Girl with the Dragon Tattoo Viral Marketing or Just an Early Look? September 6, 2011September 9, 2011As ominously silent as the snow covered entrance to the mansion is in David Fincher’s The Girl with the Dragon Tattoo is, the marketing is mute. We haven’t seen or heard too much from the film outside the suspected leaked red band trailer, the official trailer, and the teaser site… Read More
ARGs & Campaigns The Men In The Black Suits Are Real: Possible “Men In Black 3” Viral Campaign November 26, 2011April 1, 2012Earlier today, a teaser poster for Men In Black 3 was discovered by Collider.com and it looks to contain the beginning of a Men in Black 3 viral campaign. Embedded in the poster was a link to a Facebook page run by a teenager (BugEyes126) who is convinced that “the… Read More