Watch: Sugar Rush Arcade Ad For Disney’s “Wreck-It Ralph” Michael Lee, October 15, 2012October 15, 2012 Disney is stirring up some nostalgia with the upcoming release of the video game flick Wreck-It Ralph. Now the film isn’t based on a video game per say, but it does draw inspiration from many fan favorite coin-op arcades. Recently, we posted an article that centered on a 1982 commercial featuring Litwak’s latest arcade game Fix It Felix, Jr. The video was a fun play on those arcade games we all used to know and love. Now we flashfoward 15 years, and Disney has released a 1997 commercial featuring a game called Sugar Rush. Hit the jump to check it out.The video features footage from the film as well as what looks like video that was recorded in the late 90s. Again, it is a fun jab at those arcades we used to remember wasting quarters on. There are some hints at racing games like Mario Kart 64, so it’s not surprising to see that they are touting this as a 1997 commercial.Be sure to check back in the next few weeks for exclusive interviews with the cast and crew of Wreck-It Ralph. The film opens in theaters on November 2, 2012. Viral Marketing Viral News DisneySugar RushWreck-It Ralph
The “Inside Experience” Now Has Two Episodes July 28, 2011August 3, 2011Earlier this month, we told you about The Inside Experience, dubbed the “First Interactive Social Horror Film Experience”. On Monday the adventure began, and now we have two episodes in the series. Check them out after the break. Read More
What If: Jurassic Park February 3, 2012April 6, 2013It has been quite some time since we’ve done one of these! “What If” has been absent for two years, so I feel honored to be able to revive the series. The What If series asks the question, “what if a movie that didn’t have a viral marketing campaign, had…Pages: 1 2 Read More
“Oldboy” Viral Campaign Wants You To Eat The Clues October 12, 2013Cookie monster coined the famous phrase, “om nom nom nom,” and now the people behind the Oldboy viral campaign want you to do just that. Except it won’t be on cookies. In the film Josh Brolin‘s character is imprisoned for 20 years for unknown reasons. As a “pet” he is… Read More