Survival Goes Viral – The Dead Walk Again Iain Welford, September 9, 2009September 9, 2009 Could you kill your loved one if they turned into a zombie, or would you try to live with them, despite the fact they want to chew your face off? This is the question being posed by George A Romero’s new film, Survival of the Dead. You may have read my What If? Article earlier this week, but it seems Romero beat me too it with a viral campaign for his new movie, Survival of the Dead. Thanks to Bloody Disgusting, we know that MySpace has been interviewing Sarge, a survival veteran of the zombie outbreak. The film is based on an island during a zombie outbreak. The islands inhabitants have stopped themselves from destroying the dead, hoping they can learn to live in peace or find a cure. Turns out they were wrong, and lets face it, if they were right it would make for a pretty dull movie. In the interview Sarge reports that the inhabitants of the island did not kill the infected, instead keeping them alive. He also explains his own plight for survival and links in nicely to Romero’s previous film, Diary of the Dead. The interview ends abruptly with the intrusion of a zombie. Watch the first interview here: Survival of the Dead: Sarge (Part 1 of 2) I’ll be watching this closely as I love Romero’s work and I hope the viral gets bigger. Will you be as interested? Leave your comments below. Viral Marketing Survival of the dead
Alice in Wonderland Sends Out Book and Key To Bloggers January 7, 2010November 16, 2010Our friends at Firstshowing got a nice little present in the mail yesterday in the form of an Alice in Wonderland book full of surprises. In fact, there were books inside books (like those Russian dolls), and a USB drive shaped like a 19th century key. Pretty impressive set up,… Read More
Journey to Oz Balloon Tour Takes To The Skies To Promote “Oz The Great and Powerful” February 13, 2013Oz The Great and Powerful, Disney’s prequel/retelling of the classic novel “The Wizard of Oz”, opens in theaters on March 8th, but with the world premiere tonight, they are kicking off a high flying marketing campaign that includes fan screenings. Get the details in the press release after the break…. Read More
Paranormal Activity 2 Trailer Debuts, Pulled From Some Theaters For Being Too Scary July 1, 2010The first trailer for Paranormal Activity 2 debuted this week online and in front of The Twilight Saga: Eclipse, and it’s pretty scary. Unfortunately, it also gives away the ending of the first film, but it’s the scariness of the teaser that has gotten at least one theater chain to… Read More