Survival Goes Viral – The Dead Walk Again Iain Welford, September 9, 2009September 9, 2009 Could you kill your loved one if they turned into a zombie, or would you try to live with them, despite the fact they want to chew your face off? This is the question being posed by George A Romero’s new film, Survival of the Dead. You may have read my What If? Article earlier this week, but it seems Romero beat me too it with a viral campaign for his new movie, Survival of the Dead. Thanks to Bloody Disgusting, we know that MySpace has been interviewing Sarge, a survival veteran of the zombie outbreak. The film is based on an island during a zombie outbreak. The islands inhabitants have stopped themselves from destroying the dead, hoping they can learn to live in peace or find a cure. Turns out they were wrong, and lets face it, if they were right it would make for a pretty dull movie. In the interview Sarge reports that the inhabitants of the island did not kill the infected, instead keeping them alive. He also explains his own plight for survival and links in nicely to Romero’s previous film, Diary of the Dead. The interview ends abruptly with the intrusion of a zombie. Watch the first interview here: Survival of the Dead: Sarge (Part 1 of 2) I’ll be watching this closely as I love Romero’s work and I hope the viral gets bigger. Will you be as interested? Leave your comments below. Viral Marketing Survival of the dead
Donald Glover Campaigns for Spider-Man Role May 31, 2010May 31, 2010Comedian and actor Donald Glover (Mystery Team, NBC’s Community) has started a viral campaign to get him an audition for the role of Peter Parker in the new Spider-Man film. Glover has taken to the social marketing streets (i.e. Facebook and Twitter) and is already seeing a lot of support…. Read More
NBC Viral: Sites for Parks and Recreation and The Office May 7, 2010May 7, 2010NBC has been go-to channel for viral for a while now, and it has been mostly focused on its Thursday night comedy line up. Our latest update is no different, as Parks and Recreation sees a new viral link, and The Office has a brand new viral webpage. Check it… Read More
Scariest Thing I Ever Saw: “Super 8” Viral Campaign Launched May 7, 2010October 18, 2011A few days ago, it was announced that a new mysterious project from J.J. Abrams called Super 8 was debuting its teaser trailer in front of Marvel Studio’s Iron Man 2. Originally speculated to be a prequel or sequel to 2008’s Cloverfield, the news hit the internet by storm and got… Read More