Survival Goes Viral – The Dead Walk Again Iain Welford, September 9, 2009September 9, 2009 Could you kill your loved one if they turned into a zombie, or would you try to live with them, despite the fact they want to chew your face off? This is the question being posed by George A Romero’s new film, Survival of the Dead. You may have read my What If? Article earlier this week, but it seems Romero beat me too it with a viral campaign for his new movie, Survival of the Dead. Thanks to Bloody Disgusting, we know that MySpace has been interviewing Sarge, a survival veteran of the zombie outbreak. The film is based on an island during a zombie outbreak. The islands inhabitants have stopped themselves from destroying the dead, hoping they can learn to live in peace or find a cure. Turns out they were wrong, and lets face it, if they were right it would make for a pretty dull movie. In the interview Sarge reports that the inhabitants of the island did not kill the infected, instead keeping them alive. He also explains his own plight for survival and links in nicely to Romero’s previous film, Diary of the Dead. The interview ends abruptly with the intrusion of a zombie. Watch the first interview here: Survival of the Dead: Sarge (Part 1 of 2) I’ll be watching this closely as I love Romero’s work and I hope the viral gets bigger. Will you be as interested? Leave your comments below. Viral Marketing Survival of the dead
Learn About Captain America’s Shield In Featurette Sponsored By Norton June 19, 2011Symantec’s Norton antivirus and computer protection line of software is a staple in the tech industry, but it doesn’t hurt to team up with a summer blockbuster. Finding an enlightened connection between their software and Marvel’s Captain America, Norton brings us a featurette called “Behind the Shield” via their Facebook… Read More
The Crazies: A Downward Viral January 21, 2010January 21, 2010Update: The link to the Ogden Marsh Sheriff’s Department has been fixed. If you have been following the viral campaign for The Crazies, you may notice a few odd things. A few things that do just not seem to fit. A few things flat out wrong. This campaign seems to… Read More
Viral Marketing Hipsters Compare Jeans not Cards in ‘American Psycho’ Inspired Viral Video January 21, 2014January 21, 2014This is almost too painfully purposefully ironic. The folks over at the creative agency Flickering Wall take on one of the best scene’s of the 2000’s cult classic ‘American Psycho’ in their ad video for Denham Jeans and ingeniously make business card obsessed yuppies into jean obsessed hipsters. Hit the… Read More