Warner Bros. Creates DC Entertainment Dan Koelsch, September 9, 2009October 7, 2009 Disney and Marvel can’t get all the spotlight this month. Finally, Warner Brothers is getting their act together and creating a separate entity just for DC Comic films. After the success of Marvel Studios and lackluster performance of Superman Returns, Warner Brothers has been struggling to make profitable films out of their ownership of DC (aside from the rebooted Batman series). Now, on the heals of the news of Disney acquiring Marvel, WB has started a production company within their ranks dedicated to just DC films. Check out the press release for much more details. What does this mean to us, the Viral Nation? Well, the obvious thing is we should be seeing better quality films that might be more woven together into a singular universe as Marvel has done with the Avengers. More specifically, this could lead to some very interesting viral marketing for DC films, depending on the success of the Iron Man 2 viral and any others Marvel Studios may have planned. I would love to see the DC Universe adequately represented in a viral world. They have a good head start with The Dark Knight being the shining example of a perfect ARG. What do you think about Warner Bros. establishing DC Entertainment, Inc.? Let us know in the comments below! News
Movie Rights For “Dead Island” Goes From Sold To Not Sold February 21, 2011February 21, 2011The movie blogs erupted when it was reported that Sean Daniel, movie producer of 20 years, purchased the rights to produce Dead Island after the announcement trailer went viral. This reaction might of caused some confusion for the game’s publisher Deep Silver, because they never sold the rights to anyone… Read More
“Transformers: Age Of Extinction” Super Bowl Spot Shows Autobots Riding Dinobots February 2, 2014February 3, 2014Regardless of the reasons why you watch the Super Bowl, you are bound to bump into a few movie trailers during time outs or stoppage of play. But it wouldn’t really be a Super Bowl movie trailer without something as explosive as Transformers: Age Of Extinction. Paramount Pictures debuted the… Read More
Trailers Weekly: The Green Hornet, Machete, Welcome To The Rileys, and Vampires Suck July 10, 2010July 10, 2010Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we already showed you the second teaser… Read More