Video: “Godzilla” Director Teases ‘Very Big’ Plans For Comic-Con Dan Koelsch, July 14, 2013 We already know that Warner Bros. and Legendary Pictures’ Godzilla is set to have some presence at Comic-Con. The monster remake opens in May of next year, and the San Diego convention this week is the perfect time to promote it. There is an off-site building that is sure to have something, and the newly discovered viral website is bound to be related to the convention. Now we have a video from director Gareth Edwards that teases the film’s big plans even more. Check it out after the break. The Godzilla Encounter website has three articles so far, all with stories about “something” being out in the ocean. Each post has one or two letters in the headline colored red, which leads us to believe it’s some code. So far the letters, in order, are S, E, R, and I. Could it spell out a new URL or something related specifically to Comic-Con (as the latest article suggests)? We’ll have to wait and see. As soon as we know more, we’ll update you.To follow all of our coverage of Comic-Con, click here. ARGs & Campaigns Comic-Con Conventions Events Viral Marketing Viral Videos Comic-ConGodzilla
Viral Fail: Knight and Day Behind The Scenes Video May 13, 2010The upcoming Knight and Day, an action comedy from 20th Century Fox, stars Tom Cruise as a spy who meets Cameron Diaz’s character on a blind date, then accidentally pulls her into his volatile world. Sounds like the perfect premise and cast, so this film doesn’t need any viral, right?… Read More
This Week In Viral: Terminator Viral Ends? May 25, 2009April 30, 2010Terminator Salvation opened this weekend, and thus another viral ends. Or does it? One of the challenges of covering viral campaigns is knowing when they really end. Read more… Read More
Apollo 18: Big Announcement Tomorrow and Decoder Game Continues February 16, 2011February 17, 2011We haven’t heard much in the past few weeks from Apollo 18, but now we may know why. Also, the film’s Twitter page has been aflutter with a contest that can give you some cool moon-based (no pun intended) prizes. Get the details after the break. Read More