Annabelle Scare Prank Created for Toronto Fan Expo Christopher Moore, September 6, 2014 With the upcoming The Conjuring spin-off movie, Annabelle, hitting theaters on October 3rd, the makers used the Toronto Fan Expo to help promote the release with a little scare prank involving the cursed doll. A display was made with a woman dressed up as a human-sized version of the doll and people could have their picture taken in front of it, but once they posed to take a picture, that’s when Annabelle would strike. Check out several of their scared reactions after the break. Annabelle is directed by John R. Leonetti and written by Gary Dauberman. It’s produced by James Wan, the director of the Conjuring. The film hits US theaters on October 3rd.Check out Annabelle’s official site for further details. You can also like them on Facebook and follow them via the WB Twitter. Conventions Viral Marketing Viral News Viral Videos AnnabellecurseddollJames WanpossessedScare PrankThe ConjuringToronto Fan Expo
Tron Tuesday: A New Clu 2.0 Poster and Five New Character Banners November 2, 2010Its Tuesday, which means Disney has released yet another Tron-elated promotion for their upcoming film Tron: Legacy. This time we have a poster of Clu 2.0, a program that looks like a young Kevin Flynn who is the film’s primary villain, as well as five new character banners. Click the… Read More
A New Hero Is Born. You! February 11, 2010June 6, 2010Check out the trailer below, notice anyone familiar? Pretty cool, huh? This viral campaign was created by the Swedish broadcasting company Radiotjanst to bring peoples attention to broadcast fees and thank them for paying it. It’s a nice touch and one of the most professional viral video’s I have ever… Read More
Trailers Weekly: “The Raid 2: Berandal”, “Ride Along”, “The Truth About Emanuel”, “RoboCop”, “Winter’s Tale” November 9, 2013December 11, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from The Raid 2: Berandal, Ride… Read More