Sony Brings “Heavy Rain” to the ARG World! Steve, January 30, 2010January 30, 2010 This week, Sony began a 3 week (12 days total, 4 per week) viral campaign for their newest PS3 exclusive, Heavy Rain. The game centers on the hunt for a mysterious serial killer called “The Oragami Killer”, as told through the eyes of 4 playable characters, each with their own personalites, jobs, and backstories. The campaign, called “Four Days”, has interested gamers register on the games’s website, HeavyRainPS3.com to begin their search. As of yesterday, people who’ve just registered or have previously done so received an email directing them to www.heavyrainps3.com/rainisfalling. Here, the first clue towards finding the true identity of the Origami Killer is the Twitter username “perfectfolds“. As of currently, all participants (me being one of them), are keeping an eye out for more clues and sites, especially from the afformentioned Twitter page. I’ll be reporting more news on this ARG as it develops! Until next time, this is Steve Kidd signing off! Viral Marketing Heavy RainPS3SonyVideo Game
Viral Marketing “The Wolf Of Wall Street” Reenacts Party Scene For Unsuspecting Office Workers March 26, 2014March 26, 2014In order to promote the release this week of Martin Scorsese‘s The Wolf of Wall Street on home video, a prank was pulled on several unsuspecting office workers based on one of the crazy party scenes from the film. Of course, there were cameras everywhere to catch their reactions. What happened… Read More
Robert Rodriquez Wants To Green Screen You Into His Newest Short Film, “Two Scoops” March 21, 2013March 21, 2013Have you ever wanted to be in a film directed by the guy who brought us Sin City, Machete and El Mariachi? Well, now you have your chance with Robert Rodriguez’s newest collaboration, Project Green Screen. Sponsored by Blackberry and deviantART, the contest allows you to submit to be a… Read More
GKNOVA6: “Classified Announcement SOMD” – New Code! April 9, 2010April 10, 2010We posted an article a little earlier about the second transmission that appeared on GKNOVA6.com. The new video included a code that has since been deciphered as “Classified Announcement Sold,” however a commenter pointed out in our article it may very well be “Classified Announcement SOMD.” We have that classified… Read More