Author: Alex Gerage

Parks and Recreation Reveals An ‘Awesomesauce’ Viral Website

Parks and Recreation Reveals An ‘Awesomesauce’ Viral Website

After a several week hiatus, Parks and Recreation returned to NBC this past Thursday, and it was a doozy. One of the best episodes of the series, “Andy and April’s Fancy Party” centered on a pretty big announcement involving two of the characters. In typical NBC fashion, the show now has a new viral website…

Read More

Does Green Lantern’s Marketing Risk Spell Doom For The Film?

Does Green Lantern’s Marketing Risk Spell Doom For The Film?

While X-Men: First Class may have been considered the black sheep of 2011 superhero films, multiple trailers and a plethora of images released have seemingly quieted criticism and turned many into believers. Naturally, attention has shifted to the next film with apparent shortcomings, and that is Warner Bros. and DC Comics’ summer blockbuster Green Lantern.

Read More

The Viral Campaign for “Thor” and “The Avengers” Begins in Chicago

The Viral Campaign for “Thor” and “The Avengers” Begins in Chicago

I had the opportunity to attend the Chicago Comic and Entertainment Expo at the massive McCormick Place convention center this past weekend, and while the focus of the three day convention was primarily comic books, the heavy presence by Marvel presented a few movie related surprises. Not only was Thor himself, Chris Hemsworth, the show’s…

Read More

Bryan Singer Takes Fans’ Questions As Part Of Facebook’s “X-Perts” Series

Bryan Singer Takes Fans’ Questions As Part Of Facebook’s “X-Perts” Series

We have known for a while that 20th Century Fox was looking to use Facebook as a primary vehicle to market their upcoming X-Men: First Class. Since launching the trailer last month, the page has served as a hub for all things related to the film, including exclusive photos. Today though marks the first in…

Read More

“Threat Level Midnight” Website Goes Live After Latest ‘The Office’ Episode

“Threat Level Midnight” Website Goes Live After Latest ‘The Office’ Episode

If you have seen the latest episode of The Office, then you’re well aware of “Threat Level Midnight.” Michael Scott’s decade long film project about fictional secret agent Michael Scarn finally had its big premiere this past Thursday. In typical NBC fashion, a viral website for the film has been launched in conjunction with the…

Read More