Author: Scott Caldwell

Breaking Bad: Loaded With Viral!

Breaking Bad: Loaded With Viral!

The critically acclaimed show, Breaking Bad, is just about to enter it’s third season in a couple of days on the AMC network, and the series is filled with all types of viral marketing, it’s been keeping me busy, and hopefully I don’t leave anything out. The show is centered around Walter White, played by…

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Viral Review: The Crazies

Viral Review: The Crazies

Back when the trailer for The Crazies was released, there was a link at the end of the clip, pointing everyone towards OgdenMarsh.com. From that point on, all eyes were on this campaign. But why? What was making this one different from all the rest? Well, for starters, it’s a horror film. Secondly, based on…

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Repo! vs. Repo

Repo! vs. Repo

What happens when you have two films, two years apart, and the same premise for their story? Other than confusion, you may start to take sides. That’s exactly what is happening with the new film, Repo Men, and the 2008 film, Repo! The Genetic Opera. You have two films so close to each other, that…

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Cars Gone Viral

Cars Gone Viral

What happens when you can’t show something in a commercial, even though you know your customers do exactly this, because it’s illegal? Don’t make a commercial…..make a film! That’s exactly what BMW did with it’s great series of shorts for its line of cars in order to show just how ballsy their cars are. By…

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