The Soapbox: 5 Reasons Why Transformers 2 Will be The Greatest Film Ever Matt, June 5, 2009July 6, 2010 In this edition, I shall list 10 reasons why ‘Transformers: Revenge Of The Fallen’ will be the greatest film ever made. Ever. Update: See Dan’s rebuttal listing 5 reasons Transformers will be the worst film ever here.
Has The Dark Knight’s ARG Set The Bar Too High? Matt, June 4, 2009July 18, 2010 Has The Dark Knight set standards too high? Click to find out(muahahahaha)!
How To Ruin A Viral (Part 2): Mess Up Dan Koelsch, June 3, 2009July 18, 2010 District 9 has a very versatile viral campaign encompassing two opposing forces, four websites, and the social networking world. Despite all this, many have complained about the viral not living up to its potential. Sure, all the pieces are in place, but Sony isn’t playing the game correctly. For instance, they went…
How to Ruin a Viral: Make It “Official” Dan Koelsch, May 27, 2009July 18, 2010 What’s the best way to ruin a viral for a film? Slap the film’s logo on it.