“Dumb And Dumber To” Poke Fun At “Lucy” Poster Michael Lee, August 15, 2014August 15, 2014 The tagline for Luc Besson‘s Lucy is “The average person uses 10% of their brain capacity. Imagine what she could do with 100%.” Now we’ve seen plenty of films explore the use of a character’s full potential. All of them had pretty interesting viral marketing campaigns, but what if a…
Viral Video: “Let’s Be Cops” Viral Marketing Handing Out Social Media Citations Michael Lee, August 12, 2014August 12, 2014 We spend a lot of hours on Facebook, Twitter, and Instagram, posting photos, liking status, and retweeting things. But sometimes we come across stupid posts, and ask ourselves, why isn’t there a “dislike” button, or “I hate this” button. While Facebook or any of the other social media platforms won’t…
Latest “Star Wars Episode VII” Tweet Teases A Mysterious Droid Hand Michael Lee, August 11, 2014August 11, 2014 We’ve watched how Disney and J.J. Abrams have been marketing their Star Wars Episode VII “Force For Change” OMAZE UNICEF campaign for quite some time. With each new update, comes a very exciting tease, or hilarious video between two late night comedians, or a brand new look at a classic…
“The Boxtrolls” Interactive Poster Turns You Into LAIKA’s Latest Creatures Michael Lee, August 11, 2014August 11, 2014 In anticipation for the release of The Boxtrolls, LAIKA has created a new marketing campaign that should get moviegoers more excited for the film. To help promote the film, “the studio has teamed up with ad agency Wieden+Kennedy to create this “magic mirror” standee that uses an X-Box Kinect interface.”…
“Project Almanac” Flyers Signal Secret Screening At Comic-Con Michael Lee, July 24, 2014July 24, 2014 If you just so happen to be over at the San Diego Comic-Con, you have seen a couple of flyers for the found footage time traveling thriller Project Almanac. Though the film has gone through various title changes, the premise of the film has stayed the same. Project Almanac follows…