Category: Viral Marketing

Would You Spend $67 on a Book About Alternate Reality Games?

Would You Spend $67 on a Book About Alternate Reality Games?

No need to clean your glasses, you read that headline right. There have been books and guides on Alternate Reality Games before, but the newest one carries a doozy of a price. The book, offered on Amazon, was released on November 23rd, and has the exceptionally long title “Alternate Reality Game: Narrative, Artificial intelligence, Video…

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12 Days of Viral – DAY FIVE

12 Days of Viral – DAY FIVE

On the fifth day of viral, my movie gave to me….. 800 Numbers. So now all of the people that you have been following, chasing, hating, and loving can be called. And the only thing it will cost you, is fun! Upset about your favorite Communications Director not returning your calls? Trying to get the…

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Iron Man 2 Clues Solved and First Trailer Revealed!

Iron Man 2 Clues Solved and First Trailer Revealed!

Well, that was pretty simple. Latino Review received the fourth and final clue for the Iron Man 2 mini-viral, and the mystery was solved pretty easily. In the new photo (below), we have yet another word highlighted, this time “revealed”. That makes all the highlighted words put together mean “Stark secret confession revealed.” Put the…

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Golden Globes Announced, District 9 and Sherlock Holmes Get Nominations

The nominations for this year’s Golden Globes were announced yesterday. Without surprise, the same actors who seemingly are nominated every year for their work are represented again. Only this time, it appears one nomination for Meryl Streep wasn’t enough. And Rob Marshall’s musical, Nine, managed just five nominations. You would figure a film whose sole purpose appears…

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