File this under the weird and unknown. If you watch “The Office”, you should know Creed, the creepy older gentlemen who is possibly insane, a criminal, or both. Well, the actor’s name is Creed as well, and apparently he has a band that is releasing a single called “Rubber Tree” in February. Want to hear…
Read MoreCategory: Viral Marketing
Making Augmented Reality a Marketing Success
You might not have noticed, but augmented reality is growing at a rapid pace when it comes to the bleeding edge of technology. As such, advertising companies are trying to keep up, trying to be cool hip young kids. But, they need to watch out, because with new technology there are new perils, new failures,…
Read MoreWhat Makes an Ad Campaign a Success? Viral, of Course
Science Daily has written an interesting article about ad campaigns online. In particular they are looking at what makes some online campaigns successful and why do others fail. The answer seems to be quite simple really, and restaurants in particular have known the answer for a long time…..Word of mouth! A small business lives and…
Read MoreAlice: Photos and Video of the Takeover
This morning was the ‘White Rabbit Takeover’, where (among other things) people dressed like rabbits in suits and walked around New York City. Why, you ask? It was a promotional event for SyFy’s new original mini-series “Alice”, based of course on the famous “Alice in Wonderland”. Yesterday we posted pictures of the set-up, and today…
Read MoreAlice: Sneak Peek at Tomorrow’s White Rabbit Takeover
We first reported on the viral campaign for SyFy’s “Alice” yesterday, and now we have some behind the scenes photos from tonight as SyFy gets ready for their New York takeover in the morning. We also have a press release in which part of it describes the event in more detail: During the morning commute…
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